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Glucosamine for Dogs

Fail

Shoppers spend an estimated $41K a year here, so Glucosamine for Dogs is a Fail.

Flapen Score
44
44 / 100
Ranks 630 of 875 Pet Supplies niches · −6 vs the category median of 50
Market size
£41K/yr42K searches / yr
90-day growth
+1.4%search demand this quarter
Competition
64%top-5 click share · 14 brands · 23 sellers

Flapen Score

Glucosamine for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Glucosamine for Dogs is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glucosamine for Dogs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Glucosamine for Dogs 42K times last year and spent an estimated £41K. The top 5 brands take 74% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+1.4%
Conversion, latest week
7.9%
Market size, estimated
£41Ka year
Peak month
May1.3× the quietest month
Top search term
glucosamine for dogs33K searches a year

02 · Price

A sale here is worth £12.52.

Listings sell for £12.52 on average, from £6.40 to £18.76. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.52 that is £1K to £3K a year per listing.

Average price
£12.52under the $15 to $100 sweet spot
Price range
£6.40–£18.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #58 within Health Supplies. It carries 3,804 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#58in Health Supplies
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,804per listing
Listings tracked
17

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Glucosamine for Dogs products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

23

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

64%

Top 20: 100%

Open market

21%

  • Zipvit35%
  • STRELLALAB14%
  • OKKÖBI13%
  • animigo6%
  • YuMOVE6%
  • JWUOCBF6%

Demand

Glucosamine for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Glucosamine for Dogs search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • glucosamine for dogs33K/yr
  • glucosamine and chondroitin for dogs5K/yr
  • dog glucosamine4K/yr

Reviews and returns

What reviews say buyers love and hate about Glucosamine for Dogs

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
21%of negative reviews mention “Indigestion”
0.1%of orders come back
“Given my dog really bad diarrhoea”
A buyer, on “Indigestion”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Glucosamine for Dogs questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data