How competitive is the Flea Tablets Cats niche on Amazon United Kingdom?

5 brands and 52 sellers compete in Flea Tablets Cats on Amazon United Kingdom. The top 5 Flea Tablets Cats products take 82% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Flea Tablets Cats?

Flea Tablets Cats buyers on Amazon United Kingdom complain most about Functionality-Overall, Allergies, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Flea Tablets Cats niche?

Flea Tablets Cats sells for £9.53 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £4.85–£23.37. The average incumbent carries 3,706 reviews — the moat a new listing must climb.

Flea Tablets Cats

Flea Tablets Cats shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Flea Tablets Cats profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Flea Tablets Cats is a £496K/yr Amazon United Kingdom market (312K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug–Nov. Verdict: Worth a look — 52/100.

Flea Tablets Cats: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +27.2% over the last 90 days and 16.7% of searches end in a purchase.

£496K

revenue / yr

Units sold / yr80K

Search volume / yr+27.2%312K

Conversion rate16.7%

Avg price£9.53

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 52

Top-5 product click share82%

Open market0%

Avg brand age58 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 10 products

Top Flea Tablets Cats products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Johnsons 4Fleas Tablets for Cats and Kittens 6 Treatment Pack 14D083

Price: £7.04
Rating: 4.4/5
Reviews: 15,517
Age: 18y ago

Capstar Flea Tablets Fast Acting Flea Treatment For Cats & Small Dogs (1kg - 11kg) 6 x 11.4 mg Tablet Starts Working In 15-30 Mins Kills Adult Fleas In 6 Hours Fuss Free Edible Tablets

Price: £23.37
Rating: 4.2/5
Reviews: 2,735
Age: 18y ago

Bob Martin Clear Flea Tablets for Cats and Small Dog Under 11 Kg 3 Tablets

Price: £4.85
Rating: 4.3/5
Reviews: 8,188
Age: 16y ago

Beaphar - Flea Tablets for Cats & Kittens - 6 Treatment Pack - Rapid Knock Down of Fleas - Starts Killing Fleas in 15 Minutes Kills 100% in 24hrs - Veterinary Medicine - For Cats from 4 Weeks Old

Price: £9.21
Rating: 4.3/5
Reviews: 77
Age: 1y ago

Johnsons Veterinary Products 4Fleas Tablets for Cats and Kittens Pack of 3

Price: £5.64
Rating: 4.3/5
Reviews: 6,155
Age: 17y ago

Newest

by launch date

Beaphar - Flea Tablets for Cats & Kittens - 6 Treatment Pack - Rapid Knock Down of Fleas - Starts Killing Fleas in 15 Minutes Kills 100% in 24hrs - Veterinary Medicine - For Cats from 4 Weeks Old

Price: £9.21
Rating: 4.3/5
Reviews: 77
Age: 1y ago

Beaphar - Flea Tablets for Cats & Kittens - 3 Treatment Pack - Rapid Knock Down of Fleas - Starts Killing Fleas in 15 Minutes Kills 100% in 24hrs - Veterinary Medicine - For Cats from 4 Weeks Old

Price: £5.59
Rating: 4.0/5
Reviews: 70
Age: 1y ago

Capstar Flea Tablets Fast Acting Flea Treatment For Cats & Small Dogs (1kg - 11kg) 1 x 11.4 mg Tablet Starts Working In 15-30 Mins Kills Adult Fleas In 6 Hours Fuss Free Edible Tablets

Price: £5.58
Rating: 4.0/5
Reviews: 1,445
Age: 3y ago

(3 Pack) Johnsons Vet - 4 Fleas Cat Flea Tablets - 6 Tab

Price: £18.31
Rating: 4.6/5
Reviews: 365
Age: 11y ago

VETIQ Cat & Dog Flea-Guard Granules for Fleas Ticks & Mosquitoes (90g)

Price: £7.42
Rating: 3.9/5
Reviews: 2,040
Age: 12y ago

Competition: brands, sellers & click share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

Johnsons49%
Capstar23%
Bob Martin13%
Beaphar12%
VETIQ2%
Open — no brand owns it (0%)

Flea Tablets Cats demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume312KCVR16.7%Products10Brands5Top 5 Brands100%OOS Rate0.0%Rating4.2★Reviews3,706Avg BSR#12

Peak months: Jul, Aug, Nov · busiest ÷ quietest = 2.1×

Top Flea Tablets Cats search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

flea tablets for cats82K/yr +35.9%20.0% conv.
cat flea tablets71K/yr +15.5%19.2% conv.
capstar flea tablets for cats36K/yr +37.1%12.5% conv.
capstar19K/yr +48.9%6.3% conv.
capstar for cats12K/yr +22.0%7.8% conv.
cat flea treatment tablets10K/yr +21.6%14.0% conv.
flea treatments cats tablets8K/yr -5.7%16.5% conv.
johnsons flea tablets for cats11K/yr +42.2%22.2% conv.
flea treatment cat tablets9K/yr +3.4%15.1% conv.
chewable flea treatment for cats4K/yr +121.7%2.4% conv.

What reviews say buyers love and hate about Flea Tablets Cats

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Quality-Overall24%

“GREAT PRODUCT”

Value For Money20%

“Good value”

Advertised Vs Actual Product12%

“They really work just as described”

Ease Of Use11%

“Easy to use”

Pet Friendly5%

“Has worked really well on my cats”

What buyers complain about

79% of reviews

Functionality-Overall30%

“Does not work”

Allergies11%

“can be allergic to something or other”

Value For Money11%

“these pills aren't cheap eliminating just through these will be expensive”

Quality-Overall10%

“Not good enough”

Advertised Vs Actual Product4%

“False advertisement”

Flea Tablets Cats return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall

39%

2Value For Money

11%

3Ease Of Use

4Smell

5Water Resistance

Common Flea Tablets Cats questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Flea Tablets Cats 52/100 on Amazon United Kingdom — Worth a look. The niche generates £496K/yr across 10 tracked products. Search demand moved +27.2% over the last 90 days.