Flea and Worm Treatment for Dogs
FailThe top 5 brands take 98% of clicks, so Flea and Worm Treatment for Dogs is a Fail.
- Flapen Score
- 46 / 100Ranks 566 of 875 Pet Supplies niches · −4 vs the category median of 5046
- Market size
- £170K/yr137K searches / yr
- 90-day growth
- +6.4%search demand this quarter
- Competition
- 70%top-5 click share · 6 brands · 55 sellers
Flapen Score
Flea and Worm Treatment for Dogs against its category
The dotted line is the Pet Supplies average. Past it, Flea and Worm Treatment for Dogs is stronger. Inside it, weaker.
Market
The Flea and Worm Treatment for Dogs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Flea and Worm Treatment for Dogs 137K times last year and spent an estimated £170K. The top 5 brands take 98% of clicks. Demand peaks in Jul. Flapen scores it 46 out of 100, a Fail.
01 · Demand
10.4% of searches ended in a purchase last week.
Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £170K a year.
- Searches, last 12 months
- 137K
- Growth, 90 days vs prior 90
- +6.4%
- Conversion, latest week
- 10.4%
- Market size, estimated
- £170Ka year
- Peak month
- July1.9× the quietest month
- Top search term
- flea and worm treatment for dogs61K searches a year
02 · Price
A sale here is worth £11.91.
Listings sell for £11.91 on average, from £4.05 to £31.71. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £11.91 that is £12K to £15K a year per listing.
- Average price
- £11.91under the $15 to $100 sweet spot
- Price range
- £4.05–£31.71
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £12K–£15K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Flea & Tick Control. It carries 7,243 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #7in Flea & Tick Control
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,243per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Flea and Worm Treatment for Dogs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
FRONTLINE WORMER - Worming Tablets for Dogs - 2 Tablets
- Price
- £4.95
- Rating
- 4.5/5
- Reviews
- 14,896
- Age
- 3y ago
Itch Medium Dog Flea & Tick Treatment and Wormer Bundle for Dogs - 10-20kg
- Price
- £20.20
- Rating
- 4.3/5
- Reviews
- 258
- Age
- 3y ago
Itch Small Dog Flea & Tick Treatment and Wormer Bundle - Dogs Under 10kg
- Price
- £19.68
- Rating
- 4.4/5
- Reviews
- 203
- Age
- 3y ago
Bob Martin Flea Tablets for Large Dogs 3pk
- Price
- £5.36
- Rating
- 4.3/5
- Reviews
- 7,135
- Age
- 16y ago
FRONTLINE WORMER - XL Worming Tablets for Dogs - 2 Tablets
- Price
- £9.73
- Rating
- 4.5/5
- Reviews
- 14,896
- Age
- 3y ago
Trending
90-day click momentum
FRONTPRO Chewable Tablets Flea & Tick Treatment for Dogs 3 Pack (10-25kg)
- Price
- £31.71
- Rating
- 4.6/5
- Reviews
- 483
- Age
- 1y ago
FRONTLINE Spot On Flea & Tick Treatment for Large Dog (20-40kg) 3 Pipettes
- Price
- £16.01
- Rating
- 4.4/5
- Reviews
- 35,228
- Age
- 17y ago
Beaphar - WORMclear Tablets for Dogs up to 40kg - 4 Tablets - Kills All Common UK Intestinal Worms (Roundworms & Tapeworms) - Vet Strength Wormer - Pork-Flavoured - For dogs over 2 weeks old & 3kg
- Price
- £5.78
- Rating
- 4.5/5
- Reviews
- 10,186
- Age
- 9y ago
Worm Screen Combo Dog Worming Tablets 2 Pack Vet Approved Worming Tablet for Dogs & Puppies Over 2 Weeks / 2kg+ in Weight Kills Roundworms Hookworms & Tapeworms 2 Dog Wormer Tablets
- Price
- £5.02
- Rating
- 4.6/5
- Reviews
- 272
- Age
- 10mo ago
Beaphar - WORMclear Tablets for Dogs up to 20kg - 2 Tablets - Kills All Common UK Intestinal Worms (Roundworms & Tapeworms) - Vet Strength Wormer - Pork-Flavoured - For dogs over 2 weeks old & 3kg
- Price
- £4.05
- Rating
- 4.5/5
- Reviews
- 6,175
- Age
- 9y ago
Newest
by launch dateWorm Screen Combo Dog Worming Tablets 2 Pack Vet Approved Worming Tablet for Dogs & Puppies Over 2 Weeks / 2kg+ in Weight Kills Roundworms Hookworms & Tapeworms 2 Dog Wormer Tablets
- Price
- £5.02
- Rating
- 4.6/5
- Reviews
- 272
- Age
- 10mo ago
FRONTPRO Chewable Tablets Flea & Tick Treatment for Dogs 3 Pack (10-25kg)
- Price
- £31.71
- Rating
- 4.6/5
- Reviews
- 483
- Age
- 1y ago
Itch Medium Dog Flea & Tick Treatment and Wormer Bundle for Dogs - 10-20kg
- Price
- £20.20
- Rating
- 4.3/5
- Reviews
- 258
- Age
- 3y ago
Itch Small Dog Flea & Tick Treatment and Wormer Bundle - Dogs Under 10kg
- Price
- £19.68
- Rating
- 4.4/5
- Reviews
- 203
- Age
- 3y ago
Itch Large Dog (20kg+) Flea & Tick Treatment and Wormer Bundle
- Price
- £24.10
- Rating
- 4.2/5
- Reviews
- 155
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 rising
Sellers
55
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- FRONTLINE46%
- Itch26%
- Bob Martin13%
- Beaphar10%
- Pet Shield2%
- FRONTPRO2%
Demand
Flea and Worm Treatment for Dogs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.9×
Search terms
Top Flea and Worm Treatment for Dogs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flea and worm treatment for dogs61K/yr
- frontline wormer for dogs19K/yr
- dog flea and worm treatment18K/yr
- flea tick and worm treatment dogs9K/yr
- dog flea and worm treatment in one5K/yr
- worm and flea treatment for dogs5K/yr
- flea and worming tablets for dogs4K/yr
- frontline wormer5K/yr
- dog wormer and flea treatment all in one3K/yr
- flea and wormer for dogs3K/yr
Reviews and returns
What reviews say buyers love and hate about Flea and Worm Treatment for Dogs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not much and surely overpriced for what it does
Costly
And expensive
Didn't do the job
This product does absolutely nothing
Doesn't work
Causes terrible diarrhea and vomiting
Made my dog very sick
Made my Lab sick
Tablets too big
Small
Rather large tablet
triggered a severe reaction in both dogs
he is itchy
Worrying reaction
Love
Excellent value for money
Good for the money
Money well spent
As advertised
Exactly as described
Does what it says
Always a good make
Good quality wormer
Excellent product
They seem to be working well for my dogs
Great for my dogs
Works absolutely great I would definitely recommend these to any dog owners
it was easy enough to use
easy to open and apply
Easily administered
Return
0.1% Return rate 45% Fixable by listing
Tablets too big
Small
Rather large tablet
Used it as advertised. did nothing
Not as advertised
Not what I expected
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flea and Worm Treatment for Dogs questions
Answered from the same tracked data.