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Doggy Disc Ball

Fail

Shoppers spend only $867 a year here, so Doggy Disc Ball is a Fail.

Flapen Score
44
44 / 100
Ranks 630 of 875 Pet Supplies niches · −6 vs the category median of 50
Market size
£867/yr2K searches / yr
90-day growth
+76.5%search demand this quarter
Competition
90%top-5 click share · 4 brands · 23 sellers

Flapen Score

Doggy Disc Ball against its category

The dotted line is the Pet Supplies average. Past it, Doggy Disc Ball is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Doggy Disc Ball market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Doggy Disc Ball 2K times last year and spent an estimated £867. All 4 brands take every click. Demand peaks in Aug–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

7.7% of searches ended in a purchase last week.

Shoppers searched for this 2K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +76.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £867 a year.

Searches, last 12 months
2K
Growth, 90 days vs prior 90
+76.5%
Conversion, latest week
7.7%
Market size, estimated
£867a year
Peak month
August36.6× the quietest month
Top search term
doggy disc ball610 searches a year

02 · Price

A sale here is worth £7.37.

Listings sell for £7.37 on average, from £5.11 to £9.84. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At £7.37 that is £0 to £737 a year per listing.

Average price
£7.37under the $15 to $100 sweet spot
Price range
£5.11–£9.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
£0–£737
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.6% of listings are out of stock. The average listing ranks #67 within Toys. It carries 1,216 reviews at 3.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
25.6%
Average rank
#67in Toys
Average rating
3.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,216per listing
Listings tracked
6

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Doggy Disc Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

£0£87£173£260£3471101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

23

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • WACURRENTHYD46%
  • Goliath25%
  • Phlat Ball17%
  • BDHI12%

Demand

Doggy Disc Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarAugMay

Peak months: Aug, Dec · busiest ÷ quietest = 36.6×

Search terms

Top Doggy Disc Ball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • doggy disc ball610/yr
  • frisbee ball toy393/yr
  • doggy disco ball86/yr
  • doggie disc ball71/yr
  • dog disc ball128/yr
  • the doggy disc ball62/yr
  • disc ball for dogs108/yr
  • doggy disk ball67/yr
  • doggy disc ball uk4/yr

Reviews and returns

What reviews say buyers love and hate about Doggy Disc Ball

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability21%−0.28

Not durable

First one arrived broken second one broke after first use

Waste of money- broke after one day

Functionality-Overall18%−0.20

Doesn't work

It did not work as described

Doesn't work as intended

Advertised Vs Actual Product15%−0.19

Its not like it shows in the videos

Not as advertised

Not as described

Quality-Overall10%−0.01

The product was not of good quality because once flattened did not return to being a ball shape

Rubbish

Tosh - Do Not Buy. not even for £5

Size-Overall9%0.00

Not fit for puppy

Slightly smaller than expected

Small and doesnt travel far either

Love

Fun/Entertainment Experience46%+4.69

Great fun

Interesting Toy Idea

Great fun and good quality

Quality-Overall25%−0.01

Quality nice

Great fun and good quality

Value For Money8%+0.21

Good value

Advertised Vs Actual Product4%−0.19

Overall, it delivers what it advertises,

The toy does what it promises

Durability4%−0.28

That said, the toy is well made, feels durable, and the transformation mechanism works as described

Return

1.2% Return rate 22% Fixable by listing

Functionality-Overall34%▁▅▄▃▅█

Doesn't work

It did not work as described

Doesn't work as intended

Defective Material/Parts18%▁▃▆█▆▄
Quality-Overall7%▁█▆▁▅▃

The product was not of good quality because once flattened did not return to being a ball shape

Rubbish

Tosh - Do Not Buy. not even for £5

Durability7%▁▆▁▁█▇

Not durable

First one arrived broken second one broke after first use

Waste of money- broke after one day

Advertised Vs Actual Product7%▁▁▃█▁▂

Its not like it shows in the videos

Not as advertised

Not as described

FAQ

Common Doggy Disc Ball questions

Answered from the same tracked data.