Dog Treat Dispenser
MaybeReturns run at only 1.1% of orders. But the average product has 6,376 reviews to catch up to, so Dog Treat Dispenser is a Maybe.
- Flapen Score
- 58 / 100Top 17% of 875 Pet Supplies niches · +8 vs the category median of 5058
- Market size
- £157K/yr469K searches / yr
- 90-day growth
- +9.5%search demand this quarter
- Competition
- 32%top-5 click share · 45 brands · 115 sellers
Flapen Score
Dog Treat Dispenser against its category
The dotted line is the Pet Supplies average. Past it, Dog Treat Dispenser is stronger. Inside it, weaker.
Market
The Dog Treat Dispenser market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dog Treat Dispenser 469K times last year and spent an estimated £157K. The top 5 brands take 47% of clicks. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
3.6% of searches ended in a purchase last week.
Shoppers searched for this 469K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £157K a year.
- Searches, last 12 months
- 469K
- Growth, 90 days vs prior 90
- +9.5%
- Conversion, latest week
- 3.6%
- Market size, estimated
- £157Ka year
- Peak month
- February1.6× the quietest month
- Top search term
- dog treat toy149K searches a year
02 · Price
A sale here is worth £9.32.
Listings sell for £9.32 on average, from £2.29 to £23.37. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £9.32 that is £932 to £2K a year per listing.
- Average price
- £9.32under the $15 to $100 sweet spot
- Price range
- £2.29–£23.37
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £932–£2K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #73 within Feeding & Watering Supplies. It carries 6,376 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 7.9%
- Average rank
- #73in Feeding & Watering Supplies
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,376per listing
- Listings tracked
- 64
04 · Newcomers
Amazon counts 2 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Dog Treat Dispenser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
LUKITO Dog Puzzle Toy Slow Feeder Bowl for Puzzle Interactive Toys Birthday Boredom IQ Training and Brain Stimulation Treat Toy Squeaky with Puppy Toys Green
- Price
- £9.99
- Rating
- 4.5/5
- Reviews
- 902
- Age
- 3y ago
Speedy Panther Interactive Dog Treat Dispensing Ball Toys Slow Feeder Puzzle Toy Training and Enrichment Toy for Small Medium Large Dogs Green and Yellow
- Price
- £7.58
- Rating
- 4.5/5
- Reviews
- 88
- Age
- 1y ago
Outward Hound by Nina Ottosson Treat Tumble Interactive Puzzle Ball Dog Toy Level 1 Beginner Blue Small (4.75 Diameter)
- Price
- £5.66
- Rating
- 4.3/5
- Reviews
- 24,728
- Age
- 9y ago
PawsOnly | Dog Treat Toy | Mental Stimulation & Enrichment | Small Blue
- Price
- £8.14
- Rating
- 4.1/5
- Reviews
- 1,811
- Age
- 2y ago
Vivifying Snuffle Mat for Dogs 66cmx42cm Interactive Feeding Game for Boredom and Mental Stimulation Dog Feeding Mat Encourages Natural Foraging Skills and Slow Eating
- Price
- £11.11
- Rating
- 4.2/5
- Reviews
- 2,476
- Age
- 4y ago
Trending
90-day click momentum
LUKITO Interactive Dog Toys for Boredom Dog Puzzle Toys for Mental Stimulation Treat Dispenser Slow Feeder Enrichment Toy for Dogs
- Price
- £8.99
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 5mo ago
Barkwhiz Dog Puzzle Toy 3 levels Dog Interactive toys Mental stimulating for boredom and smart Dogs treat puzzle for all breeds dog
- Price
- £12.34
- Rating
- 4.3/5
- Reviews
- 2,305
- Age
- 3y ago
Peamutt Squeezy Peanut Butter Dog Treat 320g - Natural Dog Treat High Protein No Added Salt Sugar or Palm Oil Smooth Texture for Licki Mats & Stuffed Toys Healthy Snack for All Dog Breeds
- Price
- £2.29
- Rating
- 4.3/5
- Reviews
- 318
- Age
- 9mo ago
Speedy Panther Interactive Dog Treat Dispensing Ball Toys Slow Feeder Puzzle Toy Training and Enrichment Toy for Small Medium Large Dogs Green and Yellow
- Price
- £7.58
- Rating
- 4.5/5
- Reviews
- 88
- Age
- 1y ago
KONG Classic Stuffable Dog Toy For Small Dogs
- Price
- £5.31
- Rating
- 4.5/5
- Reviews
- 86,722
- Age
- 21y ago
Newest
by launch dateLUKITO Interactive Dog Toys for Boredom Dog Puzzle Toys for Mental Stimulation Treat Dispenser Slow Feeder Enrichment Toy for Dogs
- Price
- £8.99
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 5mo ago
Peamutt Squeezy Peanut Butter Dog Treat 320g - Natural Dog Treat High Protein No Added Salt Sugar or Palm Oil Smooth Texture for Licki Mats & Stuffed Toys Healthy Snack for All Dog Breeds
- Price
- £2.29
- Rating
- 4.3/5
- Reviews
- 318
- Age
- 9mo ago
Ystars 8 Pcs Value Interactive Dog Toys for Boredom Dog Puzzle Toys Licky Mats for Dogs Treat Dog Balls Dog Birthday Present for Small to Large Dogs Puppy Toys
- Price
- £10.33
- Rating
- 4.4/5
- Reviews
- 78
- Age
- 1y ago
Speedy Panther Interactive Dog Treat Dispensing Ball Toys Slow Feeder Puzzle Toy Training and Enrichment Toy for Small Medium Large Dogs Green and Yellow
- Price
- £7.58
- Rating
- 4.5/5
- Reviews
- 88
- Age
- 1y ago
PLAY9 Roolo Dog Treat Dispenser Toy - Interactive Enrichment & Puzzle Feeder for Dogs - Durable Slow Feeder for Mental Stimulation Boredom Relief & Reward-Based Play
- Price
- £15.95
- Rating
- 4.4/5
- Reviews
- 418
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
45 falling
Sellers
115
Top-5 brand share
47%
Top 20: 84%
Top-5 click share
32%
Top 20: 68%
Open market
48%
- Outward Hound16%
- LUKITO9%
- Speedy Panther9%
- KONG7%
- PawsOnly6%
- Vivifying5%
Demand
Dog Treat Dispenser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Dog Treat Dispenser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dog treat toy149K/yr
- dog enrichment57K/yr
- puppy enrichment toys26K/yr
- treat dispenser dog toy40K/yr
- puzzle feeders for dogs26K/yr
- dog puzzle feeder24K/yr
- puppy puzzle toy16K/yr
- dog treat toys21K/yr
- dog treat puzzle13K/yr
- dog training toys11K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Treat Dispenser
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
Not fit for purpose
Much too big
destroyed in a few minutes
Broke after first use
1st use broke very easily
Wish they were cheaper
a bit pricey
they are not cheap
theyre extremely difficult to remove
A bit fiddly to fill
Impossible to open
Not robust at all
Not strong enough
Bit flimsy
Love
Fun Toy
Good Entertainment
Good toy
Dog loves it
Dogs happy
dog approved
Very nice product as described
Excellent product
This feeder bowl is good quality
Excellent value
Money well spent
Great value for money
it didnt break
Very durable
The material feels durable
Return
1.1% Return rate 82% Fixable by listing
Too small
Not fit for purpose
Much too big
Absolute rubbish
Cheap quality
Bad quality
destroyed in a few minutes
Broke after first use
1st use broke very easily
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Treat Dispenser questions
Answered from the same tracked data.