Dog Treat Box
FailThe top 5 brands take 99% of clicks, so Dog Treat Box is a Fail.
- Flapen Score
- 38 / 100Ranks 786 of 875 Pet Supplies niches · −12 vs the category median of 5038
- Market size
- £82K/yr74K searches / yr
- 90-day growth
- -19.4%search demand this quarter
- Competition
- 63%top-5 click share · 6 brands · 117 sellers
Flapen Score
Dog Treat Box against its category
The dotted line is the Pet Supplies average. Past it, Dog Treat Box is stronger. Inside it, weaker.
Market
The Dog Treat Box market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dog Treat Box 74K times last year and spent an estimated £82K. The top 5 brands take 99% of clicks. Demand peaks in Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £82K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- -19.4%
- Conversion, latest week
- 10.8%
- Market size, estimated
- £82Ka year
- Peak month
- December2.8× the quietest month
- Top search term
- jumbone17K searches a year
02 · Price
A sale here is worth £10.16.
Listings sell for £10.16 on average, from £1.57 to £19.48. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £10.16 that is £3K to £5K a year per listing.
- Average price
- £10.16under the $15 to $100 sweet spot
- Price range
- £1.57–£19.48
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
56% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #901 within Treats. It carries 2,187 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 89%
- Out of stock, average day
- 5.7%
- Average rank
- #901in Treats
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,187per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Dog Treat Box products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PEDIGREE Jumbone Medium Dog Treats with Beef 2 Chews
- Price
- £19.48
- Rating
- 4.7/5
- Reviews
- 428
- Age
- 16y ago

Pedigree Jumbone Medium dog Treats with Beef and Poultry Flavour 24 Chews Pack of 12 (12 x 180 g)
- Price
- £11.50
- Rating
- 4.7/5
- Reviews
- 554
- Age
- 10y ago

Pedigree Jumbone Mini - Dog Treats - for Small Dogs - with Beef and Poultry - 32 Chews (Pack of 8)
- Price
- £7.15
- Rating
- 4.8/5
- Reviews
- 866
- Age
- 6y ago

Pedigree Rodeo Duos & Jumbone Medium Dog Treats in Mega Box - Multi Mix 780g Chews (Pack of 1)
- Price
- £5.71
- Rating
- 4.7/5
- Reviews
- 8,875
- Age
- 6y ago

Pedigree Jumbone - Medium dog Treats with Chicken and Lamb Flavours 24 Chews - Pack of 12 (12 x 180 g)
- Price
- £11.85
- Rating
- 4.7/5
- Reviews
- 539
- Age
- 6y ago
Trending
estimated 90-day click momentum
Dudleys 100% Natural Doggy Treat & Chew Box for Dogs | Delicious Healthy Long Lasting Dog Treats | Grain Gluten & Lactose Free
- Price
- £16.99
- Rating
- 4.2/5
- Reviews
- 729
- Age
- 5y ago

Dewkes Natural Dog Treat Box - Birthday Box | Grain-Free & Hypoallergenic | Beefy Stick Chicken Jerky Porky Scratchings Fishy Bites Pure Meat Treat Food Taster Pack | Dog Birthday Present
- Price
- £16.67
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 2y ago

Pedigree Rodeo Duos & Jumbone Medium Dog Treats in Mega Box - Multi Mix 780g Chews (Pack of 1)
- Price
- £5.71
- Rating
- 4.7/5
- Reviews
- 8,875
- Age
- 6y ago

Pedigree Jumbone Medium dog Treats with Beef and Poultry Flavour 24 Chews Pack of 12 (12 x 180 g)
- Price
- £11.50
- Rating
- 4.7/5
- Reviews
- 554
- Age
- 10y ago

Pedigree Jumbone Small Dog Treats with Beef and Poultry 4 Chews
- Price
- £1.57
- Rating
- 4.6/5
- Reviews
- 186
- Age
- 6y ago
Newest
by launch date
Natural Dog Treat Box Rabbit Chicken Pork Duck 50 Pieces
- Price
- £15.49
- Rating
- 4.6/5
- Reviews
- 517
- Age
- 1y ago
![Maltbys Stores Posh Pooch Box 100% Natural Premium Dog Treat Box (750g) [LSP]](https://m.media-amazon.com/images/I/61Ec3ek6hrL.jpg)
Maltbys Stores Posh Pooch Box 100% Natural Premium Dog Treat Box (750g) [LSP]
- Price
- £16.56
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 2y ago

Dewkes Natural Dog Treat Box for Birthdays | Grain-Free & Hypoallergenic | Beefy Stick Chicken Jerky Porky Scratchings Fishy Bites Pure Meat Treat Food Taster Pack | Dog Birthday Present Gift
- Price
- £15.45
- Rating
- 4.3/5
- Reviews
- 80
- Age
- 2y ago

Dewkes Natural Dog Treat Box - Birthday Box | Grain-Free & Hypoallergenic | Beefy Stick Chicken Jerky Porky Scratchings Fishy Bites Pure Meat Treat Food Taster Pack | Dog Birthday Present
- Price
- £16.67
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 2y ago

Dudleys 100% Natural Doggy Treat & Chew Box for Dogs | Delicious Healthy Long Lasting Dog Treats | Grain Gluten & Lactose Free
- Price
- £16.99
- Rating
- 4.2/5
- Reviews
- 729
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
6 falling
Sellers
117
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
0%
- Pedigree85%
- Hungry Pets5%
- PINECONA3%
- Dewkes3%
- Dudley's3%
- MALTBYS' STORES 1904 LTD1%
Demand
Dog Treat Box search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.8×
Search terms
Top Dog Treat Box search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- jumbone17K/yr
- dog treat box15K/yr
- jumbones for dogs medium8K/yr
- jumbones for large dogs8K/yr
- dog hamper9K/yr
- jumbones4K/yr
- pedigree jumbone4K/yr
- jumbones for dogs small4K/yr
- dog treats box4K/yr
- jumbone mini3K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Treat Box
We read the reviews and the return reasons for every product selling here.
“Sometimes low price other times stupidly high price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Treat Box questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









