Dog Training Treats
MaybeReturns run at only 0.0% of orders. But products sell for $6.42 on average, outside the sweet spot, so Dog Training Treats is a Maybe.
- Flapen Score
- 55 / 100Top 28% of 875 Pet Supplies niches · +5 vs the category median of 5055
- Market size
- £459K/yr414K searches / yr
- 90-day growth
- -11.3%search demand this quarter
- Competition
- 36%top-5 click share · 15 brands · 144 sellers
Flapen Score
Dog Training Treats against its category
The dotted line is the Pet Supplies average. Past it, Dog Training Treats is stronger. Inside it, weaker.
Market
The Dog Training Treats market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dog Training Treats 414K times last year and spent an estimated £459K. The top 5 brands take 84% of clicks. Demand peaks in Sep. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
17.3% of searches ended in a purchase last week.
Shoppers searched for this 414K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £459K a year.
- Searches, last 12 months
- 414K
- Growth, 90 days vs prior 90
- -11.3%
- Conversion, latest week
- 17.3%
- Market size, estimated
- £459Ka year
- Peak month
- September1.8× the quietest month
- Top search term
- dog training treats117K searches a year
02 · Price
A sale here is worth £6.42.
Listings sell for £6.42 on average, from £1.12 to £23.49. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,500 to 2,000 of them. At £6.42 that is £10K to £13K a year per listing.
- Average price
- £6.42under the $15 to $100 sweet spot
- Price range
- £1.12–£23.49
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £10K–£13K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Treats. It carries 1,362 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #42in Treats
- Average rating
- 4.59 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,362per listing
- Listings tracked
- 45
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Dog Training Treats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Pet Munchies Venison & Beef Liver Dog Training Treats Grain Free Tasty Bites with Natural Real Meat Low in Fat 50g
- Price
- £1.19
- Rating
- 4.6/5
- Reviews
- 3,155
- Age
- 9y ago

Pet Munchies Chicken Dog Training Treats Grain Free Tasty Bites with Natural Real Meat Low in Fat 50g
- Price
- £1.25
- Rating
- 4.6/5
- Reviews
- 2,122
- Age
- 12y ago

Second Nature High Meat Grain Free Dog Training Treats: Chicken Turkey & Duck 300g - Natural Puppy Treats & Healthy Dog Treats for Small Dogs & Large Dogs
- Price
- £3.88
- Rating
- 4.6/5
- Reviews
- 388
- Age
- 5y ago

UPRAW Natural Dog Training Treats in bulk 1kg 100% Pure Meat Training Cubes - Natural Hypoallergenic - Grain Free - No additives or Preservatives. (1kg Lamb)
- Price
- £18.00
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 1y ago

Bounce & Bella Poultry Training Dog Treats Grain-Free 800 Bites 500g
- Price
- £9.88
- Rating
- 4.6/5
- Reviews
- 9,568
- Age
- 8y ago
Trending
90-day click momentum
WOOLF Rabbit Chunkies - Complementary Snacks for Dogs | 100g
- Price
- £3.32
- Rating
- 4.4/5
- Reviews
- 283
- Age
- 9y ago

YEARS Dog Training Treats - Beef Raspberry & Spinach 90% Real Meat 75g
- Price
- £5.63
- Rating
- 4.7/5
- Reviews
- 92
- Age
- 1y ago

Pet Munchies Chicken Strips Dog Treats Premium Dog Chews with Natural Real Meat Low in Fat and High in Protein 90g
- Price
- £2.05
- Rating
- 4.7/5
- Reviews
- 870
- Age
- 11y ago

UPRAW Natural Dog Training Treats in bulk 1kg 100% Pure Meat Training Cubes - Natural Hypoallergenic - Grain Free - No additives or Preservatives. (1kg Lamb)
- Price
- £18.00
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 1y ago

Second Nature High Meat Grain Free Dog Training Treats: Chicken Turkey & Duck 300g - Natural Puppy Treats & Healthy Dog Treats for Small Dogs & Large Dogs
- Price
- £3.88
- Rating
- 4.6/5
- Reviews
- 388
- Age
- 5y ago
Newest
by launch date
UPRAW Natural Dog Training Treats in bulk 1kg 100% Pure Meat Training Cubes - Natural Hypoallergenic - Grain Free - No additives or Preservatives. (1kg Lamb)
- Price
- £18.00
- Rating
- 4.4/5
- Reviews
- 22
- Age
- 1y ago

YEARS Dog Training Treats - Beef Raspberry & Spinach 90% Real Meat 75g
- Price
- £5.63
- Rating
- 4.7/5
- Reviews
- 92
- Age
- 1y ago

Pet Munchies Training Treats Bundle for Dogs Multipack with Chicken Duck Venison Sushi Wild Salmon Natural Real Meat Dog Treats (20 x 50g)
- Price
- £23.49
- Rating
- 4.8/5
- Reviews
- 134
- Age
- 2y ago

Wellness CORE Training Treats 170g Lamb & Apple Soft Dog Treats for All Dog Breeds Grain-Free Natural Hypoallergenic Protein-Rich High Meat Content Ideal Size for Training
- Price
- £2.57
- Rating
- 4.6/5
- Reviews
- 1,045
- Age
- 3y ago

Wellness CORE Puppy Trainers 170g Chicken & Carrots Soft Dog Treats for Puppies Grain-Free Natural Hypoallergenic Protein-Rich High Meat Content Ideal Size for Training
- Price
- £2.61
- Rating
- 4.5/5
- Reviews
- 2,566
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
15 falling
Sellers
144
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
36%
Top 20: 74%
Open market
13%
- PET MUNCHIES55%
- Wellness CORE9%
- UPRAW8%
- Second Nature6%
- Bounce and Bella5%
- Woolf3%
- Open — no brand owns it (9 brands, 13%)
Demand
Dog Training Treats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.8×
Search terms
Top Dog Training Treats search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dog training treats117K/yr
- pet munchies dog treats83K/yr
- pet munchies57K/yr
- training treats for dogs44K/yr
- training treats24K/yr
- dog treats training14K/yr
- high value dog training treats15K/yr
- pet munchies training treats11K/yr
- natural dog training treats10K/yr
- bounce and bella dog treats13K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Training Treats
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Really small
they are tiny pieces
too big
are now terribly expensive
Costly
Quite a small bag for the price too
Awful smell
chemical smell
Really weird smell
into hard little bits
Not soft
However, they are very hard and difficult to chew
Can cause diarrhoea
Whenever given to my dog she has an upset stomach
Difficult to digest
Love
My dog seems to enjoy it
My dog is very happy
My dog loves this
Reasonable price
Good price
Excellent value
Great size
Good size pack
not too big
taste good
Excellent snack
perfect treat
Product good and as described
Good variety
Excellent Product
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Training Treats questions
Answered from the same tracked data.









