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Dog Thermometer

Fail

The top 5 brands take 98% of clicks, so Dog Thermometer is a Fail.

Flapen Score
49
49 / 100
Ranks 458 of 875 Pet Supplies niches · −1 vs the category median of 50
Market size
£57K/yr33K searches / yr
90-day growth
+24.5%search demand this quarter
Competition
86%top-5 click share · 6 brands · 9 sellers

Flapen Score

Dog Thermometer against its category

The dotted line is the Pet Supplies average. Past it, Dog Thermometer is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Thermometer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dog Thermometer 33K times last year and spent an estimated £57K. The top 5 brands take 98% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+24.5%
Conversion, latest week
13.4%
Market size, estimated
£57Ka year
Top search term
dog thermometer15K searches a year

02 · Price

A sale here is worth £12.87.

Listings sell for £12.87 on average, from £4.14 to £33.80. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At £12.87 that is £6K to £10K a year per listing.

Average price
£12.87under the $15 to $100 sweet spot
Price range
£4.14–£33.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
£6K–£10K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Health Supplies. It carries 1,149 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#6in Health Supplies
Average rating
4.07 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,149per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Dog Thermometer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.

£0£6K£11K£17K£23K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

9

Est. top-5 brand share

98%

Top 20: 100%

Est. top-5 click share

86%

Top 20: 100%

Open market

0%

  • Thermometer World44%
  • iProvèn34%
  • VetSet13%
  • MINDPET-MED4%
  • OxiPro4%
  • SALALIS2%

Search terms

Top Dog Thermometer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dog thermometer15K/yr
  • horse thermometer5K/yr
  • cat thermometer4K/yr
  • pet thermometer for dogs3K/yr
  • dog thermometer digital4K/yr
  • animal thermometer2K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Thermometer

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Ease Of Use”
38%of negative reviews mention “Measurement/Reading Accuracy”
0.9%of orders come back
“False readings”
A buyer, on “Measurement/Reading Accuracy”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dog Thermometer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data