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Dog Teeth Cleaning Products

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -2.1% this quarter, so Dog Teeth Cleaning Products is a Maybe.

Flapen Score
53
53 / 100
Top 35% of 875 Pet Supplies niches · +3 vs the category median of 50
Market size
£385K/yr350K searches / yr
90-day growth
-2.1%search demand this quarter
Competition
68%top-5 click share · 15 brands · 43 sellers

Flapen Score

Dog Teeth Cleaning Products against its category

The dotted line is the Pet Supplies average. Past it, Dog Teeth Cleaning Products is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Teeth Cleaning Products market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dog Teeth Cleaning Products 350K times last year and spent an estimated £385K. The top 5 brands take 78% of clicks. Demand peaks in Feb–Mar–May. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 11.3% of those searches ended in a purchase.

Shoppers searched for this 350K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £385K a year.

Searches, last 12 months
350K
Growth, 90 days vs prior 90
-2.1%
Conversion, latest week
11.3%
Market size, estimated
£385Ka year
Peak month
February3.2× the quietest month
Top search term
dog teeth cleaning products124K searches a year

02 · Price

A sale here is worth £9.73.

Listings sell for £9.73 on average, from £3.37 to £27.62. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At £9.73 that is £24K to £29K a year per listing.

Average price
£9.73under the $15 to $100 sweet spot
Price range
£3.37–£27.62
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
£24K–£29K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Cats. It carries 4,361 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#11in Cats
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,361per listing
Listings tracked
18

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Dog Teeth Cleaning Products products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.

£0£39K£77K£116K£154K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

43

Est. top-5 brand share

78%

Top 20: 100%

Est. top-5 click share

68%

Top 20: 100%

Open market

19%

  • Vet's Best32%
  • BUGALUGS21%
  • ProDen PlaqueOff15%
  • HICC PET5%
  • Company of Animals4%
  • Protexin Veterinary4%

Demand

Dog Teeth Cleaning Products search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, May · busiest ÷ quietest = 3.2×

Search terms

Top Dog Teeth Cleaning Products search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dog teeth cleaning products124K/yr
  • dog teeth cleaning finger pads20K/yr
  • dog teeth cleaning44K/yr
  • dog dental25K/yr
  • dog dental wipes14K/yr
  • dog teeth13K/yr
  • teeth cleaning for dogs7K/yr
  • dog teeth wipes9K/yr
  • vetpets dental wipes4K/yr
  • dog teeth cleaner8K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Teeth Cleaning Products

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Breathability”
17%of negative reviews mention “Functionality-Overall”
0.1%of orders come back
“Didnt work for my dogs”
A buyer, on “Functionality-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dog Teeth Cleaning Products questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data