dog stake
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Growth
Incredible+120.3%90-day search growth — must beat 0% to launch
Review moat
Great322.95avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.2%search→purchase rate — share of searches ending in a sale
Avg price
Good£12.52avg listing price — sweet spot $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£5.03–£23.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Bad£94K£94K/yr · 92K searches
According to Flapen's Amazon United Kingdom niche tracking, dog stake is a £94K/yr Amazon United Kingdom market (92K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Apr–May–Jun–Jul–Aug. Verdict: Worth a look — 61/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
dog stake market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- £75K–£100K
- units × avg price
- Conversion rate
- 8.2%
- Avg BSR
- #13
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 1.3%
- Avg brand age
- 51 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
28
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
18%
- Taylor & Brown33%
- Chuiendi15%
- Snagle Paw10%
- WePet9%
- Tivray8%
- Milestone Camping7%
- Open — no brand owns it (5 brands, 18%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +120.3% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 13.0×
Top dog stake search terms
- dog stake12K/yr
- dog spikes for ground10K/yr
- dog ground anchor9K/yr
- dog stakes for outside6K/yr
- dog tie out stake6K/yr
- dog screw in ground stake4K/yr
- dog lead stake5K/yr
- dog anchor5K/yr
- dog stake for camping6K/yr
- dog spike4K/yr
Top dog stake products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Taylor & Brown Heavy Duty Dog Tie Out Cable with Spiral Ground Stake Sturdy Puppy Pet Dog Stake and Dog Leash for Outdoor Yard or Camping (10ft (3m))
Taylor & Brown£8.294.5★750 rev
WePet Dog Tie-Out Stake Durable Silver Spiral Ground Anchor Secure Outdoor Tethering for all Cable Leash Chain Camping Accessories Rust-Resistant Easy Installation Medium 42 cm
WePet£5.744.6★1,541 rev
Tivray Dog Tie Out Stake 360Swivel Dog Stake No Tangle Heavy Duty Dog Yard Stake (No Cable) with 6 Strong Screw Anchors Hold up to 180 lbs of Pull Force Dog Runner for Outside Camping Yard Orange
Tivray£14.894.8★106 rev
Milestone Camping 31690 Outdoor Corkscrew Tie Out Stake / Keyring Attachment / Tether Pets and Tents / Ideal for Camping Hiking Fishing and More
Milestone Camping£5.034.3★687 rev
Chuiendi Dog Tie Out Cable and Stake 3M/9.8FT Pet Tether Training Line with Swivel Hook and Shock Absorbing Spring Dogs Lead for Yard Outdoor and Camping for Small Medium Large Pets Up to 120 LBS
Chuiendi£13.224.6★234 rev
Newest
by launch date
Chuiendi Dog Tie Out Stake Heavy Duty 360Swivel Dog Spike Spiral Stake for Yard Beach & Camping Outside Up to 50kg - Best in Ground Anchor for Small to Large Dogs Cable Lead or Tether 40CM Black
Chuiendi£12.6153 rev
Snagle Paw Lok-Cap Dog Stake Pet Anchor Spike for Yard Extra Stabile Dog Ground Anchor with Buffer Rope for Camping No Bending Tether or Pulling out for Small to Large Dog Support up to 260LBS
Snagle Paw£21.8521 rev
Snagle Paw Dog Tie Out Stake with Lock-Cap Prevents Pulling Out Heavy Duty 360Swivel Dog Stake for Outside Yard Beach & Camping Rust Proof Ground Anchor for Dog Cable Leash Tether up to 220 lbs
Snagle Paw£18.88101 rev
Snagle Paw Dog Tie Out Cable & Stake with Lock Cap 6M Heavy Duty Rust Proof Cable 360 Swivel Dog Yard Leash & Stake Up to 220 lbs - Ground Anchor for Yard Beach Camping & Outdoor Use
Snagle Paw£23.39101 rev
Chuiendi Dog Tie Out Stake Heavy Duty 360Swivel Dog Spike Spiral Stake for Yard Beach & Camping Outside Up to 50kg - Best in Ground Anchor for Small to Large Dogs Cable Lead or Tether 40CM Red
Chuiendi£12.7153 rev
Trending
90-day click momentumSnagle Paw Lok-Cap Dog Stake Pet Anchor Spike for Yard Extra Stabile Dog Ground Anchor with Buffer Rope for Camping No Bending Tether or Pulling out for Small to Large Dog Support up to 260LBS
Snagle Paw£21.854.6★
Snagle Paw Dog Tie Out Stake with Lock-Cap Prevents Pulling Out Heavy Duty 360Swivel Dog Stake for Outside Yard Beach & Camping Rust Proof Ground Anchor for Dog Cable Leash Tether up to 220 lbs
Snagle Paw£18.884.4★
Snagle Paw Dog Tie Out Cable & Stake with Lock Cap 6M Heavy Duty Rust Proof Cable 360 Swivel Dog Yard Leash & Stake Up to 220 lbs - Ground Anchor for Yard Beach Camping & Outdoor Use
Snagle Paw£23.394.4★
Dog Ground Anchor 37CM 360 Dog Stakes for Outside Dog Tie Out Stake
Vehepeay£15.174.7★
Dog Stakes for Outside ø12mm Dog Tie Out Stake for Ground 360Swivel
Vehepeay£13.854.4★
What buyers say about dog stake
What buyers praise and complain about, mined from review topics.What buyers love
“its holding strong”
“This is a really well made”
“Exactly as advertised”
“easy to use”
“Excellent value for money”
“Durable”
“This product is indeed very heavy duty”
“fit for purpose”
“Stake is easy to place in ground”
“The storage bag is a nice touch too”
What buyers complain about
“Snapped on first time I used it”
“Poor quality”
“Not as advertised”
“Doesn't screw in properly at all to dry soil or when it's stoney”
“Not very robust”
“I found it unsuitable for compacted ground. couldn't get it past the large part of the screw”
“Lead thin”
“But so difficult to get in the ground”
“don't let that put you off, it's tough, a little smaller than photo to the point that your question yourself as to whether it came in different sizes”
“Metal stake snapped in my hand immediately the first time I tried to put it in the ground”
Top return reasons
Common questions
- Is dog stake profitable to sell on Amazon United Kingdom?
- The niche generates £94K/yr across 19 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is +120.3%. Flapen's verdict: Worth a look (61/100).
- How competitive is the dog stake niche?
- 11 brands and 28 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in dog stake?
- Top complaints mined from reviews: Durability, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.5%.
- When does demand for dog stake peak?
- Demand peaks in Apr–May–Jun–Jul–Aug; the busiest month runs 13.0× the quietest.
- What does it cost to enter the dog stake niche?
- Listings span £5.03–£23.39; the average listing price is £12.52 (sweet spot $15–$100). The average incumbent carries 323 reviews — the moat a new listing must climb.