Dog Sleeping Tablets
FailShoppers spend an estimated $48K a year here, so Dog Sleeping Tablets is a Fail.
- Flapen Score
- 43 / 100Ranks 664 of 875 Pet Supplies niches · −7 vs the category median of 5043
- Market size
- £48K/yr38K searches / yr
- 90-day growth
- -16.7%search demand this quarter
- Competition
- 77%top-5 click share · 10 brands · 95 sellers
Flapen Score
Dog Sleeping Tablets against its category
The dotted line is the Pet Supplies average. Past it, Dog Sleeping Tablets is stronger. Inside it, weaker.
Market
The Dog Sleeping Tablets market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dog Sleeping Tablets 38K times last year and spent an estimated £48K. The top 5 brands take 84% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 14.0% of those searches ended in a purchase.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- -16.7%
- Conversion, latest week
- 14.0%
- Market size, estimated
- £48Ka year
- Peak month
- November1.3× the quietest month
- Top search term
- bedtime biscuits for dogs13K searches a year
02 · Price
A sale here is worth £8.97.
Listings sell for £8.97 on average, from £1.63 to £23.74. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £8.97 that is £2K to £4K a year per listing.
- Average price
- £8.97under the $15 to $100 sweet spot
- Price range
- £1.63–£23.74
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #172 within Health Supplies. It carries 920 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 92%
- Out of stock, average day
- 6.7%
- Average rank
- #172in Health Supplies
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 920per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Dog Sleeping Tablets products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Laughing Dog - Sleep Tight - Naturally Grain Free Oven-Baked Dog Treats Gluten Free With No Added Sugar - Purple 125g
- Price
- £2.11
- Rating
- 4.3/5
- Reviews
- 2,511
- Age
- 5y ago

Lilys Kitchen Bedtime Biscuits - Complete Natural Dog Treats (8 x 80g)
- Price
- £16.37
- Rating
- 4.7/5
- Reviews
- 626
- Age
- 5y ago

Vortexonix Melatonin for Dogs & Cats Dog Melatonin Helps with Noise Fireworks Separation Anxiety & Travel Anxiety Promote Relaxation & Deep Sleep for Cat & Dog
- Price
- £9.44
- Rating
- 4.2/5
- Reviews
- 148
- Age
- 1y ago

Lilys Kitchen Dog Bedtime Biscuits
- Price
- £3.79
- Rating
- 4.5/5
- Reviews
- 461
- Age
- 10y ago

Scrumbles Nibbles 100% Natural Calming Dog Treats Grain Free Turkey Training Treats 100g pouch.
- Price
- £1.63
- Rating
- 4.4/5
- Reviews
- 4,371
- Age
- 7y ago
Trending
estimated 90-day click momentum
Betty Miller Dog Treats - Dozy Dog Bedtime Biscuits Calming Dog Treats with Chamomile Valerian & Lavender 500g - Soft Dog Treats For Small Dogs
- Price
- £8.64
- Rating
- 4.7/5
- Reviews
- 14
- Age
- 6mo ago

Forthglade Natural Dog Treats (4 x 90g Bags) - Hypoallergenic & Grain Free Calming Dog Treats with Camomile Lavender & Lemon Balm Soft Bites Resealable Bags
- Price
- £5.74
- Rating
- 4.7/5
- Reviews
- 188
- Age
- 2y ago

K9 Choice Melatonin for Dogs 3 mg Chewable Peanut Butter Flavor 120 Pcs Specially Formulated for Dogs (most dogs will eat tablets like a treat) Food Supplements
- Price
- £23.74
- Rating
- 4.3/5
- Reviews
- 170
- Age
- 2y ago

Vortexonix Melatonin for Dogs & Cats Dog Melatonin Helps with Noise Fireworks Separation Anxiety & Travel Anxiety Promote Relaxation & Deep Sleep for Cat & Dog
- Price
- £9.44
- Rating
- 4.2/5
- Reviews
- 148
- Age
- 1y ago

Lilys Kitchen Dog Treats Bundle (3x80g) Made with Natural Ingredients Variants Suited for Bedtime -Breaktime Biscuits & Training Treats
- Price
- £12.72
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 9mo ago
Newest
by launch date
Betty Miller Dog Treats - Dozy Dog Bedtime Biscuits Calming Dog Treats with Chamomile Valerian & Lavender 500g - Soft Dog Treats For Small Dogs
- Price
- £8.64
- Rating
- 4.7/5
- Reviews
- 14
- Age
- 6mo ago

Lilys Kitchen Dog Treats Bundle (3x80g) Made with Natural Ingredients Variants Suited for Bedtime -Breaktime Biscuits & Training Treats
- Price
- £12.72
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 9mo ago

Vortexonix Melatonin for Dogs & Cats Dog Melatonin Helps with Noise Fireworks Separation Anxiety & Travel Anxiety Promote Relaxation & Deep Sleep for Cat & Dog
- Price
- £9.44
- Rating
- 4.2/5
- Reviews
- 148
- Age
- 1y ago

Vortexonix Melatonin for Dogs & Cats Dog Melatonin Promote Relaxation & Deep Sleep for Cat & Dog Helps with Noise Fireworks Separation Anxiety & Travel & Stress Anxiety
- Price
- £9.61
- Rating
- 3.9/5
- Reviews
- 146
- Age
- 1y ago

RESCUE Pet Night Dropper (10ml) Separation Sleepless Nights Travel Noise Calming for Dogs Cats & Other Pets Bach Flower Essences Gentle Natural to Promote Relaxation
- Price
- £8.75
- Rating
- 4.1/5
- Reviews
- 105
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
95
Est. top-5 brand share
84%
Top 20: 96%
Est. top-5 click share
77%
Top 20: 100%
Open market
12%
- Lily's Kitchen33%
- Laughing Dog32%
- Vortexonix9%
- Scrumbles5%
- --4%
- Betty Miller4%
- Open — no brand owns it (4 brands, 12%)
Demand
Dog Sleeping Tablets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Dog Sleeping Tablets search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bedtime biscuits for dogs13K/yr
- dog sleeping tablets10K/yr
- lilys kitchen bedtime biscuits7K/yr
- dog bedtime biscuits5K/yr
- sleeping tablets for dogs4K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Sleeping Tablets
We read the reviews and the return reasons for every product selling here.
“Didn't do anything for my dog”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Sleeping Tablets questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









