Dog Shampoo Sensitive Skin

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £231K a year.

Searches, last 12 months

179K

Growth, 90 days vs prior 90

+0.6%

Conversion, latest week

14.3%

Market size, estimated

£231Ka year

Peak month

August1.5× the quietest month

Top search term

dog shampoo sensitive skin119K searches a year

Listings sell for £9.02 on average, from £3.47 to £15.04. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £9.02 that is £7K to £9K a year per listing.

Average price

£9.02under the $15 to $100 sweet spot

Price range

£3.47–£15.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

£7K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Grooming. It carries 4,712 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#17in Grooming

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,712per listing

Listings tracked

19

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

78 months