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Dog Ramp

Maybe

Products sell for $36.90 on average, inside the sweet spot. But demand is soft, at -5.1% this quarter, so Dog Ramp is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 875 Pet Supplies niches · +12 vs the category median of 50
Market size
£211K/yr296K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
32%top-5 click share · 46 brands · 64 sellers

Flapen Score

Dog Ramp against its category

The dotted line is the Pet Supplies average. Past it, Dog Ramp is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Ramp market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dog Ramp 296K times last year and spent an estimated £211K. The top 5 brands take 44% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 296K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £211K a year.

Searches, last 12 months
296K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
1.9%
Market size, estimated
£211Ka year
Peak month
April1.7× the quietest month
Top search term
dog ramps for cars89K searches a year

02 · Price

A sale here is worth £36.90.

Listings sell for £36.90 on average, from £11.96 to £104.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £36.90 that is £4K to £9K a year per listing.

Average price
£36.90inside the $15 to $100 sweet spot
Price range
£11.96–£104.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£4K–£9K
Returns
2.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 28.7% of listings are out of stock. The average listing ranks #38 within Carriers & Travel Products. It carries 195 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
52%
Out of stock, average day
28.7%
Average rank
#38in Carriers & Travel Products
Average rating
4.13 starsAmazon United Kingdom average 4.36 stars
Average reviews
195per listing
Listings tracked
60

04 · Newcomers

Amazon counts 6 of last year's 22 launches as successful.

22 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
6Amazon's first-year sales bar
Average brand age
27 months

Products

Top Dog Ramp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£6K£13K£19K£25K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

46 rising

Sellers

64

Top-5 brand share

44%

Top 20: 81%

Top-5 click share

32%

Top 20: 69%

Open market

50%

  • DIVCHI13%
  • Snagle Paw10%
  • simpa8%
  • JAOSY7%
  • CO-Z7%
  • raxter6%

Demand

Dog Ramp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Dog Ramp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog ramps for cars89K/yr
  • dog car ramp34K/yr
  • dog ramp for car29K/yr
  • dog ramps28K/yr
  • car ramp for dogs14K/yr
  • dog ramp for stairs10K/yr
  • dog ramp for garden steps9K/yr
  • folding dog ramp11K/yr
  • dog car ramp for large dogs folding12K/yr
  • ramps for dogs10K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Ramp

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall13%−0.09

Not fit for purpose

Quite big

Too small I should change it for a bigger one

Weight Heavy12%−0.10

This is very bulky

very heavy

far too heavy for what's needed

Grip10%−0.11

grip is not great

my dogs claws could not grip

could be slippery if dog hasnt much grip in feet

Strength5%+0.74

Bit flimsy for a large golden retriever

Im not as strong as I was

Flimsy

Quality-Overall5%+1.24

Bad quality

Not as good as I hoped for

Not impressed with quality of steps

Love

Strength18%+0.74

The frame feels sturdy

Looks well made and stable

Solid and sturdy

Quality-Overall17%+1.24

FAB QUALITY, EASY TO BUILD

Looks fantastic well made

Brilliant quality

Ease Of Use12%+0.76

Easy to use

easy to open

easy to fold

Value For Money9%+0.51

Great value

Good price

Great value for money

Pet Friendly6%

Happy dog

Helps me and my dog

dogs love it

Return

2.5% Return rate 46% Fixable by listing

Size-Overall39%▇█▇█▇▇

Not fit for purpose

Quite big

Too small I should change it for a bigger one

Weight Heavy12%▆▇█▆▆▇

This is very bulky

very heavy

far too heavy for what's needed

Pet Friendly9%▇▇▇█▅▆

Didnt work for me with my dog

my dog didnt like it

My dog fell of it and injured himself

Compatibility-Overall7%▆▅█▅▆▇
Grip5%▁▆▆█▆█

grip is not great

my dogs claws could not grip

could be slippery if dog hasnt much grip in feet

FAQ

Common Dog Ramp questions

Answered from the same tracked data.