Dog Muzzle

Shoppers searched for this 675K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £179K a year.

Searches, last 12 months

675K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

3.0%

Market size, estimated

£179Ka year

Peak month

April1.3× the quietest month

Top search term

dog muzzle202K searches a year

Listings sell for £8.78 on average, from £3.96 to £17.83. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £8.78 that is £2K to £4K a year per listing.

Average price

£8.78under the $15 to $100 sweet spot

Price range

£3.96–£17.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

7.0%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #19 within Collars, Harnesses & Leads. It carries 6,841 reviews at 3.86 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

7.1%

Average rank

#19in Collars, Harnesses & Leads

Average rating

3.86 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,841per listing

Listings tracked

51

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months