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51

dog lick bowl

Worth a look

Shows beatable incumbent ratings (3.6★), but prices mostly outside the sweet spot ($7.63–$15.02) keeps it on the watch list.

Market size 21Growth 12Conversion 66Competition 47Returns 99Price range 0Avg price 38Brand share 65Review moat 82Quality gap 99

Quality gap

Incredible3.6★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great356.96

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£10.50

avg listing price — sweet spot $15–$100

Market size

Bad£85K

£85K/yr · 138K searches

Growth

Bad-27.0%

90-day search growth — must beat 0% to launch

Price range

Bad£7.63–£15.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, dog lick bowl is a £85K/yr Amazon United Kingdom market (138K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

dog lick bowl market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
£84K–£105K
units × avg price
Conversion rate
5.9%
Avg BSR
#161
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
20.0%
Avg brand age
14 months
Avg seller age
208 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

26

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

57%

Top 20: 96%

Open market

29%

  • Yipetor39%
  • DNTHYRIN8%
  • KxrTpx7%
  • EliphonTowne7%
  • Verneo5%
  • CMANLNYK5%

Demand

Weekly Amazon search volume, last 26 weeks — -27.0% search growth over the last 90 days.
6K4KSpike '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26Jul '26

Top dog lick bowl search terms

  • dog licking bowl with ball30K/yr
  • dog lick ball26K/yr
  • dog lick bowl19K/yr
  • lick ball for dogs13K/yr
  • dog lick bowl with ball7K/yr
  • lick bowl for dogs10K/yr
  • yipetor lick bowl4K/yr
  • lickibowl6K/yr
  • licking dog toy6K/yr
  • dog licking bowl5K/yr
All search terms

Top dog lick bowl products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£9K20%£17K30%£26K40%£34K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about dog lick bowl

What buyers praise and complain about, mined from review topics.

What buyers love

Pet Friendly27%

“Dog loves it”

Fun/Entertainment Experience11%

“works well at keeping him entertained”

Ease Of Cleaning10%

“it cleans up easily afterwards with warm water”

Quality-Overall8%

“Excellent quality”

Value For Money7%

“Worth it”

Ease Of Use5%

“Easy to use and no mess”

Durability3%

“feel very durable”

Advertised Vs Actual Product3%

“Works as intended”

Leak-Proof3%

“doesn't leak”

Moist/Dry2%

“he really enjoyed his wet food from it”

What buyers complain about

Quality-Overall15%

“Absolutely rubbish”

Ease Of Use11%

“Not possible to open it”

Size-Overall11%

“Not fit for purpose”

Durability10%

“is a cheap ping pong ball made of two parts so it comes apart easily”

Functionality-Overall8%

“Didnt actually work”

Ease Of Cleaning5%

“So then trying to open it with stuff still inside was a mess waiting to happen”

Value For Money5%

“Not good value for money”

Advertised Vs Actual Product3%

“Not as good as it was advertised”

Time Taken3%

“Slow feeder”

Thickness2%

“no matter how thin the liquid is that I put in it”

Top return reasons

Size-Overall29%
Functionality-Overall9%
Quality-Overall9%
Ease Of Use9%
Durability7%
Material Quality5%
Escape Proof5%
Ease Of Cleaning4%
Defective Material/Parts4%
Grip3%

Common questions

Is dog lick bowl profitable to sell on Amazon United Kingdom?
The niche generates £85K/yr across 23 tracked products. 2 of 22 products launched in the last 360 days are still selling. 90-day search growth is -27.0%. Flapen's verdict: Worth a look (51/100).
How competitive is the dog lick bowl niche?
18 brands and 26 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in dog lick bowl?
Top complaints mined from reviews: Quality-Overall, Ease Of Use, Size-Overall. The return rate is 0.3%.
What does it cost to enter the dog lick bowl niche?
Listings span £7.63–£15.02; the average listing price is £10.50 (sweet spot $15–$100). The average incumbent carries 357 reviews — the moat a new listing must climb.