Dog Finger Toothbrush
FailPrices span $2.57–$10.83, mostly outside the sweet spot, so Dog Finger Toothbrush is a Fail.
- Flapen Score
- 46 / 100Ranks 566 of 875 Pet Supplies niches · −4 vs the category median of 5046
- Market size
- £87K/yr91K searches / yr
- 90-day growth
- -10.5%search demand this quarter
- Competition
- 71%top-5 click share · 14 brands · 38 sellers
Flapen Score
Dog Finger Toothbrush against its category
The dotted line is the Pet Supplies average. Past it, Dog Finger Toothbrush is stronger. Inside it, weaker.
Market
The Dog Finger Toothbrush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dog Finger Toothbrush 91K times last year and spent an estimated £87K. The top 5 brands take 75% of clicks. Demand peaks in Apr–May. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 17.2% of those searches ended in a purchase.
Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £87K a year.
- Searches, last 12 months
- 91K
- Growth, 90 days vs prior 90
- -10.5%
- Conversion, latest week
- 17.2%
- Market size, estimated
- £87Ka year
- Peak month
- April2.3× the quietest month
- Top search term
- dog finger toothbrush28K searches a year
02 · Price
A sale here is worth £5.56.
Listings sell for £5.56 on average, from £2.57 to £10.83. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £5.56 that is £4K to £6K a year per listing.
- Average price
- £5.56under the $15 to $100 sweet spot
- Price range
- £2.57–£10.83
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £4K–£6K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #37 within Health Supplies. It carries 2,313 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 8.5%
- Average rank
- #37in Health Supplies
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,313per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Dog Finger Toothbrush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Aujzoo Dog Toothbrush Set (6 Packs) 360 Pets Teeth Cleaning Toothbrush for Dogs Cats Teeth Cleaning Silicone Finger Teeth Brush
- Price
- £3.37
- Rating
- 4.4/5
- Reviews
- 547
- Age
- 1y ago

Vets Best Dental Care Finger Wipes. 50 Disposable Wipes
- Price
- £3.43
- Rating
- 4.2/5
- Reviews
- 25,956
- Age
- 9y ago

Bugalugs Dog Finger Toothbrush with 360 Degree Bristles- Teeth Cleaning Products Toothbrush & Cat Toothbrush Plaque Remover for Dogs use with Dog Toothpaste & Cat Toothpaste
- Price
- £7.54
- Rating
- 4.2/5
- Reviews
- 367
- Age
- 2y ago

Dog Finger Toothbrush 6Pcs Dog & Cat Toothbrush 360 Silicone Puppy Tooth Brush Dogs Cats Teeth Cleaning Dental Care
- Price
- £3.27
- Rating
- 4.2/5
- Reviews
- 905
- Age
- 3y ago

PawsOnly | Dog Finger Toothbrush 2-Pack with Storage Cases | BPA-Free
- Price
- £7.26
- Rating
- 4.2/5
- Reviews
- 1,275
- Age
- 5y ago
Trending
estimated 90-day click momentum
ZXfad 8pcs Dog Toothbrush 360 Pet Dental Cleaning Toothbrush Dog and Cat Dental Cleaning and Care
- Price
- £3.05
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 4mo ago

Soodyoow 2 Pcs Silicone Finger Toothbrush for Dogs 360 Flexible Control & Gentle Safe Cleaning Effortless Plaque Removal for Hard-to-Reach Molars & Daily Oral Hygiene Perfect for Dogs & Cat
- Price
- £4.99
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 7mo ago

NOVEHA 50PCs Pets Dental Finger Wipes for Dogs & Cats | Freshens Breath Reduces Plaque | Healthier Gums | Clean Teeth No Toothbrush | Vet Recommended Effective Natural Oral Care | Flavor-Free
- Price
- £10.75
- Rating
- 4.4/5
- Reviews
- 265
- Age
- 1y ago

HICC PET Dog Teeth Cleaning Finger Wipes Mint 50 Count
- Price
- £10.83
- Rating
- 4.3/5
- Reviews
- 122
- Age
- 4mo ago

Plaque Off Pet Toothbrush 2-Pack Dog & Cat Finger Toothbrush
- Price
- £5.81
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 9mo ago
Newest
by launch date
ZXfad 8pcs Dog Toothbrush 360 Pet Dental Cleaning Toothbrush Dog and Cat Dental Cleaning and Care
- Price
- £3.05
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 4mo ago

HICC PET Dog Teeth Cleaning Finger Wipes Mint 50 Count
- Price
- £10.83
- Rating
- 4.3/5
- Reviews
- 122
- Age
- 4mo ago

Soodyoow 2 Pcs Silicone Finger Toothbrush for Dogs 360 Flexible Control & Gentle Safe Cleaning Effortless Plaque Removal for Hard-to-Reach Molars & Daily Oral Hygiene Perfect for Dogs & Cat
- Price
- £4.99
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 7mo ago

Plaque Off Pet Toothbrush 2-Pack Dog & Cat Finger Toothbrush
- Price
- £5.81
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 9mo ago

Aujzoo Dog Toothbrush Set (6 Packs) 360 Pets Teeth Cleaning Toothbrush for Dogs Cats Teeth Cleaning Silicone Finger Teeth Brush
- Price
- £3.37
- Rating
- 4.4/5
- Reviews
- 547
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
14 falling
Sellers
38
Est. top-5 brand share
75%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
18%
- Aujzoo29%
- Vet's Best17%
- BUGALUGS13%
- Vinuwu9%
- Beaphar7%
- PawsOnly7%
Demand
Dog Finger Toothbrush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May · busiest ÷ quietest = 2.3×
Search terms
Top Dog Finger Toothbrush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dog finger toothbrush28K/yr
- dog toothbrush finger20K/yr
- finger toothbrush dog16K/yr
- dog finger toothbrush uk10K/yr
- cat finger toothbrush6K/yr
- finger brush for dogs teeth4K/yr
- finger dog toothbrush4K/yr
- finger toothbrush for dogs3K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Finger Toothbrush
We read the reviews and the return reasons for every product selling here.
“TOO SMALL”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Finger Toothbrush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









