Dog Eye Wipes
FailPrices span $3.25–$10.91, mostly outside the sweet spot, so Dog Eye Wipes is a Fail.
- Flapen Score
- 41 / 100Ranks 725 of 875 Pet Supplies niches · −9 vs the category median of 5041
- Market size
- £133K/yr108K searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 83%top-5 click share · 10 brands · 32 sellers
Flapen Score
Dog Eye Wipes against its category
The dotted line is the Pet Supplies average. Past it, Dog Eye Wipes is stronger. Inside it, weaker.
Market
The Dog Eye Wipes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dog Eye Wipes 108K times last year and spent an estimated £133K. The top 5 brands take 85% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
18.5% of searches ended in a purchase last week.
Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £133K a year.
- Searches, last 12 months
- 108K
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 18.5%
- Market size, estimated
- £133Ka year
- Peak month
- May1.8× the quietest month
- Top search term
- dog eye wipes49K searches a year
02 · Price
A sale here is worth £6.69.
Listings sell for £6.69 on average, from £3.25 to £10.91. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,500 to 3,000 of them. At £6.69 that is £17K to £20K a year per listing.
- Average price
- £6.69under the $15 to $100 sweet spot
- Price range
- £3.25–£10.91
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £17K–£20K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Grooming. It carries 7,865 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #16in Grooming
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,865per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Dog Eye Wipes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Vets Best natural eye wipes for dogs and cats 100 disposable wipes
- Price
- £3.96
- Rating
- 4.2/5
- Reviews
- 12,863
- Age
- 9y ago

Earth Rated Vet-Developed Pet Eye Wipes Hypoallergenic Cleaner for Dogs & Cats Eyes to Remove Dirt & Discharge Fragrance Free 70 Count
- Price
- £6.09
- Rating
- 4.6/5
- Reviews
- 65,953
- Age
- 1y ago

BUGALUGS Dog Eye Wipes 100 Biodegradable textured pre-soaked Dog Wipes. Safe & Easy Cleaning For Dogs - Pet Eye Wipes Remove Tear Stains Dog Eye Crust & Eye Discharge
- Price
- £9.44
- Rating
- 4.4/5
- Reviews
- 1,404
- Age
- 3y ago

Beaphar - Pet Wipes Ear & Eye Wipes for Cats & Dogs - Gently cleans around delicate eyes & ears 100% Plant-Based Biodegradable Wipes With Chamomile 30 Wipes pH neutral - no perfume
- Price
- £3.25
- Rating
- 4.4/5
- Reviews
- 435
- Age
- 2y ago

pet wiz Vet Approved | 120 Extra Large Natural Eye Wipes | Gentle & Soothing
- Price
- £5.83
- Rating
- 4.5/5
- Reviews
- 2,119
- Age
- 4y ago
Trending
90-day click momentum
Wellix Cat & Dog Eye Wipes - Tear Stain Remover for Dogs Eyes - 110 Counts
- Price
- £8.13
- Rating
- 4.9/5
- Reviews
- 48
- Age
- 5mo ago

HICC PET Eyes Wipes for Dogs & Cats - Daily Pet Eye Cleaning for Debris Discharge & Mucus Secretions Coconut Oil Pet Cleaning Wipes Suitable for Eyes Face and Wrinkles 100 count Unscented
- Price
- £10.91
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 4mo ago

Beaphar - Pet Wipes Ear & Eye Wipes for Cats & Dogs - Gently cleans around delicate eyes & ears 100% Plant-Based Biodegradable Wipes With Chamomile 30 Wipes pH neutral - no perfume
- Price
- £3.25
- Rating
- 4.4/5
- Reviews
- 435
- Age
- 2y ago

pet wiz Vet Approved | 120 Extra Large Natural Eye Wipes | Gentle & Soothing
- Price
- £5.83
- Rating
- 4.5/5
- Reviews
- 2,119
- Age
- 4y ago

BUGALUGS Dog Eye Drops 200ml Antiseptic eye drops for dogs puppy cats & animals. Antibacterial helps dry itchy irritated gunky & tear stain eyes. Eye Wash Cleaner
- Price
- £7.78
- Rating
- 4.4/5
- Reviews
- 2,057
- Age
- 3y ago
Newest
by launch date
HICC PET Eyes Wipes for Dogs & Cats - Daily Pet Eye Cleaning for Debris Discharge & Mucus Secretions Coconut Oil Pet Cleaning Wipes Suitable for Eyes Face and Wrinkles 100 count Unscented
- Price
- £10.91
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 4mo ago

Wellix Cat & Dog Eye Wipes - Tear Stain Remover for Dogs Eyes - 110 Counts
- Price
- £8.13
- Rating
- 4.9/5
- Reviews
- 48
- Age
- 5mo ago

Lisveory 220 Dog Eye Wipes Biodegradable textured pre-soaked Dog Wipes - Hypoallergenic Cleaning For Dogs and Cats - Jojoba Oi Remove Tear Stains Dog Eye Crust & Eye Discharge
- Price
- £6.38
- Rating
- 4.2/5
- Reviews
- 423
- Age
- 1y ago

Earth Rated Vet-Developed Pet Eye Wipes Hypoallergenic Cleaner for Dogs & Cats Eyes to Remove Dirt & Discharge Fragrance Free 70 Count
- Price
- £6.09
- Rating
- 4.6/5
- Reviews
- 65,953
- Age
- 1y ago

Premium Eye Wipes for Dogs & Cats - 100 Pcs - Pet Eyes Cleaning Pads to Remove Tear Stains Crust & Discharge - Perfect for Pets Daily Care - Helps with Itching & Dryness - Pre-Soaked & Disposable
- Price
- £4.97
- Rating
- 4.1/5
- Reviews
- 222
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
32
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
11%
- Vet's Best36%
- Earth Rated22%
- BUGALUGS15%
- Beaphar7%
- pet wiz6%
- kulloomii5%
- Open — no brand owns it (4 brands, 11%)
Demand
Dog Eye Wipes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Dog Eye Wipes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dog eye wipes49K/yr
- eye wipes for dogs16K/yr
- cat eye wipes16K/yr
- dog eye wipes for gunky eyes13K/yr
- dog eye wipes for tear stains4K/yr
- vetpets eye wipes2K/yr
- eye wipes for cats3K/yr
- dog tear stain wipes3K/yr
- puppy eye wipes2K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Eye Wipes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Almost completely dry
Very dry
Not impressed very very wet
stuff in his eyes which causes irritation
quality or skin irritation
returning items as was causing irritation to my dogs eyes
pricey
a lot more expensive
However I do not understnad why it has to be so expensive for such a little pot
really are not very effective
Didnt seem to work
the formula just does not work
These pads are larger than ones I have bought before
They are quite big
Quite small
Love
Keep Eyes Clean
Good wipes
They clean well
Product is satisfactory
Good quality helped my dogs eyes as it said
Brilliant quality
Ease of use
easy to apply
So useful and handy
Good value
Well worth buying
Value for money
keeps moist
Good moist wipes
Moisturises well
Return
0.2% Return rate 18% Fixable by listing
really are not very effective
Didnt seem to work
the formula just does not work
Almost completely dry
Very dry
Not impressed very very wet
Lack of information
I read the info about this product after I had purchased it I was confused
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Eye Wipes questions
Answered from the same tracked data.









