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Dog Clicker

Fail

Prices span $3.09–$11.70, mostly outside the sweet spot, so Dog Clicker is a Fail.

Flapen Score
40
40 / 100
Ranks 743 of 875 Pet Supplies niches · −10 vs the category median of 50
Market size
£127K/yr192K searches / yr
90-day growth
-5.7%search demand this quarter
Competition
74%top-5 click share · 9 brands · 17 sellers

Flapen Score

Dog Clicker against its category

The dotted line is the Pet Supplies average. Past it, Dog Clicker is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Clicker market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dog Clicker 192K times last year and spent an estimated £127K. The top 5 brands take 93% of clicks. Demand peaks in Apr. Flapen scores it 40 out of 100, a Fail.

01 · Demand

14.0% of searches ended in a purchase last week.

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £127K a year.

Searches, last 12 months
192K
Growth, 90 days vs prior 90
-5.7%
Conversion, latest week
14.0%
Market size, estimated
£127Ka year
Peak month
April1.6× the quietest month
Top search term
dog clicker59K searches a year

02 · Price

A sale here is worth £4.72.

Listings sell for £4.72 on average, from £3.09 to £11.70. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At £4.72 that is £7K to £9K a year per listing.

Average price
£4.72under the $15 to $100 sweet spot
Price range
£3.09–£11.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
£7K–£9K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #12 within Training & Behaviour Aids. It carries 8,901 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
12.0%
Average rank
#12in Training & Behaviour Aids
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
8,901per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Dog Clicker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£13K£25K£38K£51K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

17

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

5%

  • Diyife54%
  • Gobeigo19%
  • Coachi8%
  • HoAoOo8%
  • Generic3%
  • Acual3%
  • Open — no brand owns it (3 brands, 5%)

Demand

Dog Clicker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.6×

Search terms

Top Dog Clicker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog clicker59K/yr
  • dog clickers for training28K/yr
  • dog training clickers21K/yr
  • dog training clicker12K/yr
  • clicker dog trainer10K/yr
  • clickers for dog training21K/yr
  • dog clickers for training uk9K/yr
  • cat clicker8K/yr
  • training clicker5K/yr
  • clicker dog3K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Clicker

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall31%−0.17

Looks cheap

Cheap rubbish

Absolute rubbish

Weather Proof13%−0.10

These were not asgood as expected not loud enough when outdoor

Water Resistance13%−0.03

Not waterproof

however it is not fully waterproof

Durability10%−0.09

it broke after using it twice

Plastic fastener broke after a week

Functionality-Overall6%−0.05

Did not work for me

Love

Value For Money25%+1.34

Good Value

Good value for money

Good value for money

Quality-Overall22%−0.17

Very nice product as described

Very well made

Good quality

Advertised Vs Actual Product16%+1.48

Does what it says

It was exactly what I was looking for

As expected

Ease Of Use9%+0.96

Easy to use

Opens easily with one hand

Perfect, easy to press and use

Strength5%−0.02

Seems sturdy

Bag is sturdy enough

Effective

Return

0.3% Return rate 40% Fixable by listing

Size-Overall38%▁▄█▅▇▇
Functionality-Overall13%▁▇▁▁▁█

Did not work for me

Strength9%▁█▁▁▁▁

Flimsy clasp

Quality-Overall8%▁▆█▇▁▁

Looks cheap

Cheap rubbish

Absolute rubbish

Ease Of Use6%▁▁▁▁██

FAQ

Common Dog Clicker questions

Answered from the same tracked data.