Dog Chocolate

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -37.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £84K a year.

Searches, last 12 months

74K

Growth, 90 days vs prior 90

-37.3%

Conversion, latest week

13.4%

Market size, estimated

£84Ka year

Peak month

December3.8× the quietest month

Top search term

dog chocolate43K searches a year

Listings sell for £8.41 on average, from £2.50 to £14.87. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £8.41 that is £2K to £4K a year per listing.

Average price

£8.41under the $15 to $100 sweet spot

Price range

£2.50–£14.87

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #782 within Treats. It carries 219 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

11.7%

Average rank

#782in Treats

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

219per listing

Listings tracked

16

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

51 months