dog bowls
Worth a lookShows no brand lock-in (top 5 brands take 45% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great45%top-5 brand share — no brand owns this niche
Returns
Great1.3%return rate — above 5% kills the launch gate
Competition
Great33%top-5 click share — an open shelf
Market size
Good£644K£644K/yr · 1.6M searches
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Price range
Okay£2.28–£22.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,026avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£8.36avg listing price — sweet spot $15–$100
According to Flapen's Amazon United Kingdom niche tracking, dog bowls is a £644K/yr Amazon United Kingdom market (1.6M searches/yr). The top 5 brands hold 45% of demand. Verdict: Worth a look — 61/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
dog bowls market data
- Units sold / yr
- 60K–80K
- avg 1,000–1,250/product
- Revenue / yr
- £502K–£669K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #57
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 67%
- Out of stock
- 5.0%
- Avg brand age
- 34 months
- Avg seller age
- 177 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
30 falling
Sellers
88
Top-5 brand share
45%
Top 20: 91%
Top-5 click share
33%
Top 20: 70%
Open market
48%
- Beco15%
- Mason Cash8%
- PEGGY118%
- CLASSIC7%
- LOVING PETS7%
- Pet Cuisine6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top dog bowls search terms
- dog bowls618K/yr
- dog bowl260K/yr
- dog water bowl179K/yr
- ceramic dog bowl83K/yr
- dog food bowl73K/yr
- puppy bowls51K/yr
- large dog bowls43K/yr
- stainless steel dog bowls22K/yr
- dog bowls for small dogs40K/yr
- large dog bowl27K/yr
Top dog bowls products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Beco Dog Bowl - Food & Water Steady Bowl Recycled Plastic Non-Slip Rubber Base Olive Green Small
Beco£6.134.7★567 rev
CLASSIC Pet Products Non-Slip Stainless Steel Dish (1600 ml - 215 mm 8.5 inch Diameter Dog Bowl) clear
CLASSIC£4.334.7★2,411 rev
PEGGY11 Stainless Steel Metal Dog Bowls 900ml 2 Pack
PEGGY11£10.594.8★1,153 rev
Pet Platter Stainless Steel Pet Bowl 16.5 cm/ 6.5-Inch
Pet Cuisine£2.284.5★788 rev
Munch & Crunch Stainless Steel Dog Bowl | Pet Food or Water Bowl | Durable & Easy To Clean - Paw Print Design (20cm / 1.2 Litres)
Munch & Crunch£3.344.5★986 rev
Newest
by launch date
Dog Bowls Pack of 2 Stainless Steel Dog Bowls with Anti Slip Base Non Slip Food and Water Bowls for Small to Medium Dogs (450ml)
Lumbridge & Buckland£7.5125 rev
Banbury & Co Ceramic Dog Food Bowls Set of 2 400ml Durable Stoneware Dishwasher Safe Stylish Dog Print Design - 16.5cm Diameter
Banbury & Co£16.5310 rev
Stainless Steel Pet Bowl 780ml Model Durable Non Slip And Easy To Clean Design Ideal For Large Breed Dogs Cafes Hotels And Outdoor Use Dishwasher Safe Strong And Stylish For Daily Feeding
Vivo Technologies£2.7443 rev
MateeyLife Basic Dog Bowls Anti-Choking Puzzle Interactive Slow Feeder Dog Bowl to Slow Down Eating for Small and Medium Dogs Black 2 Cups(7.8 In)
MateeyLife£5.845,799 rev
Beco Dog Bowl - Food & Water Steady Bowl Recycled Plastic Non-Slip Rubber Base Olive Green Small
Beco£6.13567 rev
Trending
90-day click momentumBanbury & Co Ceramic Dog Food Bowls Set of 2 400ml Durable Stoneware Dishwasher Safe Stylish Dog Print Design - 16.5cm Diameter
Banbury & Co£16.534.1★
Dog Bowls Pack of 2 Stainless Steel Dog Bowls with Anti Slip Base Non Slip Food and Water Bowls for Small to Medium Dogs (450ml)
Lumbridge & Buckland£7.513.8★
Stainless Steel Pet Bowl 780ml Model Durable Non Slip And Easy To Clean Design Ideal For Large Breed Dogs Cafes Hotels And Outdoor Use Dishwasher Safe Strong And Stylish For Daily Feeding
Vivo Technologies£2.744.4★
CLASSIC Pet Products Non-Slip Stainless Steel Dish (1600 ml - 215 mm 8.5 inch Diameter Dog Bowl) clear
CLASSIC£4.334.7★
Pet Platter Stainless Steel Pet Bowl 16.5 cm/ 6.5-Inch
Pet Cuisine£2.284.5★
What buyers say about dog bowls
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality bowls”
“Great height”
“As advertised”
“Excellent value”
“Easy to wash”
“Dog very happy”
“Sturdy unit”
“Non slip”
“It doesnt leak”
“it's very durable”
What buyers complain about
“To small”
“Cheap and nasty”
“the actual slow feeder for food didnt do its job”
“which gets expensive”
“Far too lightweight”
“goes rusty”
“can be very damaging for their teeth - especially if theyre hungry”
“Leaked and the clip on top kept falling off”
“The description is vague on the exact size”
“to get it apart is a bit of a challenge”
Top return reasons
Common questions
- Is dog bowls profitable to sell on Amazon United Kingdom?
- The niche generates £644K/yr across 54 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is +10.0%. Flapen's verdict: Worth a look (61/100).
- How competitive is the dog bowls niche?
- 30 brands and 88 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 45% of demand.
- What do buyers complain about in dog bowls?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Time Taken. The return rate is 1.3%.
- When does demand for dog bowls peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the dog bowls niche?
- Listings span £2.28–£22.06; the average listing price is £8.36 (sweet spot $15–$100). The average incumbent carries 3,026 reviews — the moat a new listing must climb.