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Dog Bells Toilet Training

Fail

Demand is soft, at -35.6% this quarter, so Dog Bells Toilet Training is a Fail.

Flapen Score
45
45 / 100
Ranks 601 of 875 Pet Supplies niches · −5 vs the category median of 50
Market size
£101K/yr121K searches / yr
90-day growth
-35.6%search demand this quarter
Competition
65%top-5 click share · 16 brands · 22 sellers

Flapen Score

Dog Bells Toilet Training against its category

The dotted line is the Pet Supplies average. Past it, Dog Bells Toilet Training is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Bells Toilet Training market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dog Bells Toilet Training 121K times last year and spent an estimated £101K. The top 5 brands take 74% of clicks. Demand peaks in Jan–Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

10.3% of searches ended in a purchase last week.

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.3% of those searches ended in a purchase. Searches in the last 90 days moved -35.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £101K a year.

Searches, last 12 months
121K
Growth, 90 days vs prior 90
-35.6%
Conversion, latest week
10.3%
Market size, estimated
£101Ka year
Peak month
January2.2× the quietest month
Top search term
dog bell22K searches a year

02 · Price

A sale here is worth £8.16.

Listings sell for £8.16 on average, from £4.40 to £20.28. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £8.16 that is £2K to £4K a year per listing.

Average price
£8.16under the $15 to $100 sweet spot
Price range
£4.40–£20.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #11 within Collars, Harnesses & Leads. It carries 1,205 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
10.9%
Average rank
#11in Collars, Harnesses & Leads
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,205per listing
Listings tracked
19

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Dog Bells Toilet Training products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£20K£30K£41K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

22

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

19%

  • Beau's Bells27%
  • ADOGO15%
  • ChunHee13%
  • MEKEET12%
  • Alinana7%
  • KEXIAVA6%

Demand

Dog Bells Toilet Training search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Dog Bells Toilet Training search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog bell22K/yr
  • dog bells toilet training27K/yr
  • dog doorbell20K/yr
  • dog bells7K/yr
  • dog training bell5K/yr
  • dog door bell6K/yr
  • dog door bell for potty training5K/yr
  • dog toilet bell5K/yr
  • dog training bells for door8K/yr
  • bell for dogs to ring to go outside4K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Bells Toilet Training

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall20%−0.15

doesnt work

Doesnt work very well

Size-Overall15%+0.39

The bells are bigger than I thought

Our cat is quite a small. albeit fully grown

Handle Quality10%+0.18

I did find them annoying hung on the handle as they got stuck in the door

Charging10%−0.07

Outrageous they charge so much for something that costs pennies to manufacture

Weight Light10%−0.07

Too light and too small in my opinion

Love

Quality-Overall20%+0.90

Great product, exactly as described

GOOD SOLID PRODUCT

Great quality item

Advertised Vs Actual Product14%+1.01

Does its job

Exactly as described

works like a dream

Ease Of Use12%+0.37

Easy to use

Easy for dogs to use

Easy to train your dog to use

Value For Money10%+0.59

Fantastic value for money

Good price

So these are well worth the extra in price

Fun/Entertainment Experience8%+0.57

This is great fun

Its a toy

Fun training tool

Return

1.1% Return rate 62% Fixable by listing

Size-Overall57%▇▅█▅█▇

The bells are bigger than I thought

Our cat is quite a small. albeit fully grown

Functionality-Overall15%▃█▂▄▃▃

doesnt work

Doesnt work very well

Defective Material/Parts6%▇▁█▃▁▁
Value For Money5%▁▁▁█▁▆

It was a little more than what Id hoped to spend. more expensive than her actual collar

Quality-Overall3%▁▁▁▆▁█

FAQ

Common Dog Bells Toilet Training questions

Answered from the same tracked data.