Cows Ears for Dogs
Cows Ears for Dogs shows low returns (0.0%), but soft demand (-20.5% this quarter) keeps it on the watch list.
Flapen Score
Is Cows Ears for Dogs profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Cows Ears for Dogs is a £81K/yr Amazon United Kingdom market (33K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 50/100.
Cows Ears for Dogs: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -20.5% over the last 90 days and 18.3% of searches end in a purchase.
£81K
revenue / yr
Who owns the niche?
The top 5 brands hold 80% of demand, so 20% of the market is open.
20%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 20 products
Top Cows Ears for Dogs products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
T. Forrest Cows Ears for Dogs - 20 Pack Natural Air-Dried Long-Lasting Chews High Protein Grain-Free Dental Treats - Healthy Dog Chews for All Breeds & Sizes - 1kg
- Price
- £13.05
- Rating
- 4.6/5
- Reviews
- 98
- Age
- 5y ago
Hollings Cow Ears Dog Treats 100% Natural & Nutritious Long Lasting Chew Treats for Adult Dogs Grain Free & High in Protein (50 Loose)
- Price
- £24.18
- Rating
- 4.3/5
- Reviews
- 843
- Age
- 16y ago
Hollings Cow Ears Dog Treats 100% Natural & Nutritious Long Lasting Chew Treats for Adult Dogs Grain Free & High in Protein Pack of 1 (10 Pieces)
- Price
- £7.04
- Rating
- 4.3/5
- Reviews
- 843
- Age
- 13y ago
Pawlicious Pack of 10- Extra Large Cow Ears for Dogs Chews Delicious Healthy Pet Treats 100% Natural Air Dried Pet Food Long Lasting Dental Health 10 Pieces Grain Free & High in Protein
- Price
- £8.61
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 1y ago
T.Forrest Small Air-Dried Buffalo Ears for Dogs (40 Pack) - 100% Natural Long Lasting Grain Free High Protein Dog Treats
- Price
- £12.63
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 1y ago
Trending
90-day click momentum
T.Forrest Large Air-Dried Cow Ears for Dogs (40 Pack) - 100% Natural Long Lasting Grain Free High Protein Dental Chews for All Breeds 3kg
- Price
- £13.88
- Rating
- 4.6/5
- Reviews
- 98
- Age
- 1y ago
Pure Breed 4pk Cow Ears for Dogs Natural Dog Treats 240g
- Price
- £7.51
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 7mo ago
Cows Ear for Dogs x 10 Ears with Fur | 100% Natural Treats | Grain Free & Hypoallergenic | Natural Long Lasting Raw Buffalo Ear Chew | Tasty Raw Dog Treat | Natural Dewormer | By Trusty Pet Supplies
- Price
- £13.18
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 6y ago
T.Forrest Small Air-Dried Buffalo Ears for Dogs (40 Pack) - 100% Natural Long Lasting Grain Free High Protein Dog Treats
- Price
- £12.63
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 1y ago
10 Pieces 100% Air Dried Large Hairy Cow Ears for Dog 100% Natural Beef Pet Treats Long Lasting Dog Treats Hypoallergenic & Low Fat Meat Dog Chews Dental Treats Grain & Gluten Free Beef Ears 10 Pack
- Price
- £12.71
- Rating
- 3.8/5
- Reviews
- 9
- Age
- 5mo ago
Newest
by launch date10 Pieces 100% Air Dried Large Hairy Cow Ears for Dog 100% Natural Beef Pet Treats Long Lasting Dog Treats Hypoallergenic & Low Fat Meat Dog Chews Dental Treats Grain & Gluten Free Beef Ears 10 Pack
- Price
- £12.71
- Rating
- 3.8/5
- Reviews
- 9
- Age
- 5mo ago
Supa Paws 12 Pieces 100% Beef Air Dried Cow Ears for Dog 100% Natural Beef Pet Treats Long Lasting Dog Treats Hypoallergenic & Low Fat Dog Chews Dental Treats Grain & Gluten Free Beef Ears 12 Pack
- Price
- £11.70
- Rating
- 4.3/5
- Reviews
- 11
- Age
- 6mo ago
Pure Breed 4pk Cow Ears for Dogs Natural Dog Treats 240g
- Price
- £7.51
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 7mo ago
T.Forrest Small Air-Dried Buffalo Ears for Dogs (40 Pack) - 100% Natural Long Lasting Grain Free High Protein Dog Treats
- Price
- £12.63
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 1y ago
Dragonfly Products | 100% Air-Dried Natural Lamb Ears | Grain and Gluten Free | Healthy High Protein Chews for Dental Health | 150g | For Dogs and Puppies over 8 weeks
- Price
- £8.32
- Rating
- 4.6/5
- Reviews
- 74
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 falling
Sellers
28
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
16%
- Hollings31%
- T. Forrest24%
- PAWLICIOUS12%
- Pure & Natural7%
- MALTBYS' STORES 1904 LTD5%
- Britten and James4%
- Open — no brand owns it (6 brands, 16%)
Cows Ears for Dogs demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov · busiest ÷ quietest = 2.4×
Top Cows Ears for Dogs search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- cows ears for dogs15K/yr
- cow ears for dogs13K/yr
- cows ears4K/yr
What reviews say buyers love and hate about Cows Ears for Dogs
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Dogs loves them”
“Excellent value for money”
“Some dogs may love chewing”
“a really good size”
“And I am a fan too because they're not really stinky”
What buyers complain about
66% of reviews“even if they seem much smaller in size”
“the smell of them was really rotten”
“My dog got diarrhea/upset stomach after having these”
“showing zero interest in chewing them”
“not cheap”
Common Cows Ears for Dogs questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
