Chicken Twists Dog Treats
MaybeReturns run at only 0.1% of orders. But demand is soft, at -23.1% this quarter, so Chicken Twists Dog Treats is a Maybe.
- Flapen Score
- 56 / 100Top 24% of 875 Pet Supplies niches · +6 vs the category median of 5056
- Market size
- £866K/yr661K searches / yr
- 90-day growth
- -23.1%search demand this quarter
- Competition
- 41%top-5 click share · 10 brands · 167 sellers
Flapen Score
Chicken Twists Dog Treats against its category
The dotted line is the Pet Supplies average. Past it, Chicken Twists Dog Treats is stronger. Inside it, weaker.
Market
The Chicken Twists Dog Treats market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chicken Twists Dog Treats 661K times last year and spent an estimated £866K. The top 5 brands take 94% of clicks. Demand peaks in Aug–Oct–Nov. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
9.4% of searches ended in a purchase last week.
Shoppers searched for this 661K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £866K a year.
- Searches, last 12 months
- 661K
- Growth, 90 days vs prior 90
- -23.1%
- Conversion, latest week
- 9.4%
- Market size, estimated
- £866Ka year
- Peak month
- November2.7× the quietest month
- Top search term
- good boy352K searches a year
02 · Price
A sale here is worth £13.96.
Listings sell for £13.96 on average, from £2.05 to £31.69. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At £13.96 that is £10K to £14K a year per listing.
- Average price
- £13.96under the $15 to $100 sweet spot
- Price range
- £2.05–£31.69
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £10K–£14K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #162 within Treats. It carries 884 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #162in Treats
- Average rating
- 4.66 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 884per listing
- Listings tracked
- 43
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Chicken Twists Dog Treats products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Good Boy - Chewy Twists With Chicken - Dog Treats - Made With 100% Natural Chicken Breast Meat - 320 Grams - Gluten Free Dog Treats (Case of 3)
- Price
- £17.33
- Rating
- 4.7/5
- Reviews
- 4,815
- Age
- 11y ago

Good Boy Chewy Twisters With Real Chicken 90 g (Pack of 5)
- Price
- £12.07
- Rating
- 4.7/5
- Reviews
- 1,587
- Age
- 13y ago

Good Boy - Mega Chewy Twist - Made With 100% Natural Chicken Breast Meat - 70 Grams - High In Protein Dog Treats - Case of 18
- Price
- £21.99
- Rating
- 4.6/5
- Reviews
- 1,583
- Age
- 9y ago

Dog Treats Good Boy Selection Chicken Flavour Variety Pack 4 Different Packs of Treats
- Price
- £10.79
- Rating
- 4.6/5
- Reviews
- 444
- Age
- 8y ago

Good Boy Chicken Strips - Natural Dog Treats - Wheat and Cereal Free Recipe - Bulk Box - 3 x 350g
- Price
- £18.88
- Rating
- 4.5/5
- Reviews
- 1,130
- Age
- 10y ago
Trending
90-day click momentum
Good Boy - Cheesy Chicken Sticks - Dog Treats - Made With 100% Natural Chicken Breast Meat - 80 Grams - Low Fat Dog Treats - Case of 10
- Price
- £18.83
- Rating
- 4.8/5
- Reviews
- 707
- Age
- 6y ago

Good Boy Chicken Strips - Natural Dog Treats - Wheat and Cereal Free Recipe - Bulk Box - 3 x 350g
- Price
- £18.88
- Rating
- 4.5/5
- Reviews
- 1,130
- Age
- 10y ago

Good Boy - Chewy Chicken With Carrot Sticks - Dog Treats - Made With 100% Natural Chicken Breast Meat - 10x90 grams - Rawhide Free Dog Treats
- Price
- £15.28
- Rating
- 4.8/5
- Reviews
- 437
- Age
- 6y ago

Good Boy Chicken with Carrot Sticks - Natural Dog Treats - Rawhide Free Recipe - Bulk Box - 3 x 320g
- Price
- £17.69
- Rating
- 4.7/5
- Reviews
- 197
- Age
- 4y ago

Petstyle Living Chew Sticks with Chicken - Dog Treats - 12.5 cm - Pack of 100
- Price
- £20.60
- Rating
- 4.6/5
- Reviews
- 1,262
- Age
- 5y ago
Newest
by launch date
Good Boy - Chewy Twists With Chicken - Made With 100% Natural Chicken Breast Meat - 320 Grams - Gluten Free Dog Treats (Case of 5)
- Price
- £31.69
- Rating
- 4.6/5
- Reviews
- 68
- Age
- 1y ago

10 PACK GOOD BOY MEGA CHEWT TWIST WITH CHICKEN BREAST MEAT HIGH PROTEIN DOG TREATS 70G
- Price
- £15.25
- Rating
- 4.6/5
- Reviews
- 56
- Age
- 1y ago

Good Boy Meaty Strips - Natural Dog Treats - Chicken Beef & Duck Variety - Bulk Box - 3 x 300g
- Price
- £18.94
- Rating
- 4.8/5
- Reviews
- 108
- Age
- 2y ago

Good Boy Meaty Sticks Variety Pack - Natural Dog Treats - Training Treats - Bulk Box - 20 x 15g
- Price
- £9.98
- Rating
- 4.6/5
- Reviews
- 208
- Age
- 2y ago

PACKN PRIDE Dog Treats 1 Pack*90g Rawhide Dog Chews for Small&Medium Dogs Natural Chicken Twists Breast Meat Low-fat
- Price
- £4.09
- Rating
- 4.6/5
- Reviews
- 786
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
167
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
41%
Top 20: 77%
Open market
4%
- Good Boy87%
- WUNDAPETS2%
- The Regal Mutt2%
- Petstyle Living2%
- Beloved Pets2%
- Brand Wagtastic2%
- Open — no brand owns it (4 brands, 4%)
Demand
Chicken Twists Dog Treats search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Oct, Nov · busiest ÷ quietest = 2.7×
Search terms
Top Chicken Twists Dog Treats search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- good boy352K/yr
- good boy dog treats155K/yr
- good boy chewy twists with chicken24K/yr
- goodboy18K/yr
- chesters dog treats14K/yr
- goodboy dog treat11K/yr
- chicken twists dog treats9K/yr
- good boy dog chews9K/yr
- dog treats good boy9K/yr
- good boy treats8K/yr
Reviews and returns
What reviews say buyers love and hate about Chicken Twists Dog Treats
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Quite expensive
so much cheaper buying them like this so expensive in the shops
Thought the price was to much
Very disappointed with these chew sticks
Awful chews
Much seems a bit chewy
There thick and no good for my Chihuahua
Very thin
Thick chews
Didn't make clear it is rawhide
Bit disappointed as the packaging does not indicate any product changes
untrustworthy marketing of the company
made my dog very ill
Upset GSD stomach
Unfortunately these really upset my GSDs stomach
Love
Great for the dogs
My dog is very happy
My dogs LOVE these
EXCELLENT VALUE FOR MONEY
Good price
Amazing value
A great tasty treat
Excellent treat
Great Taste,
Chewy
Great chews
Chews
Good quality dog snacks
Very pleased at quality of snack
Good Quality
Return
0.1% Return rate 100% Fixable by listing
Didn't make clear it is rawhide
Bit disappointed as the packaging does not indicate any product changes
untrustworthy marketing of the company
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chicken Twists Dog Treats questions
Answered from the same tracked data.









