Skip to content

Chick Crumb

brand-locked demand (top 5 brands take 100% of clicks) — Chick Crumb doesn't clear our bar today.

Flapen Score

47
Skip it
Market size 33Growth 83Conversion 100Competition 2Returns 100Price range 0Avg price 22Brand share 0Review moat 75Quality gap 47
This niche Category average

Is Chick Crumb profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Chick Crumb is a £158K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 47/100.

Chick Crumb: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +79.4% over the last 90 days and 20.3% of searches end in a purchase.

£158K

revenue / yr

Units sold / yr20K
Search volume / yr+79.4%97K
Conversion rate20.3%
Avg price£8.03

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 16
Top-5 product click share97%
Open market0%
Avg brand age60 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement83%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews503

Top Chick Crumb products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

£0£24K£47K£71K£95K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Extra Select60%
  • Seedzbox18%
  • Allen & Page15%
  • MALTBYS' STORES 1904 LTD3%
  • Marriage's3%

Chick Crumb demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume97KCVR20.3%Products6Brands5Top 5 Brands100%OOS Rate0.0%Rating4.5★Reviews503Avg BSR#72
6K4KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 9.5×

Top Chick Crumb search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • chick crumb47K/yr
  • duckling food11K/yr
  • chick feed9K/yr
  • chick crumbs6K/yr
  • duckling crumb4K/yr
  • chick crumbs 5kg4K/yr
  • chick food5K/yr
  • chicken crumb4K/yr
  • chick crumb 20kg4K/yr
  • chick starter feed3K/yr

What reviews say buyers love and hate about Chick Crumb

What buyers mention most, as a share of all reviews.

What buyers love

98% of reviews
Value For Money43%

Reasonably priced

Quality-Overall20%

Good quality

Size-Overall15%

the right size for chicks

Advertised Vs Actual Product7%

Does the job

Pet Friendly5%

Chicks love it

What buyers complain about

93% of reviews
Quality-Overall21%

No quality control

Advertised Vs Actual Product21%

False advertising

Size-Overall21%

Crumbs far to big for my silkie chicks

Leak-Proof14%

the grit had all spilt out of the tub into the box resulting in some spilling when I opened the package

Taste-Overall14%

Our chics didn't like this food

Common Chick Crumb questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Chick Crumb 47/100 on Amazon United Kingdom — Skip it. The niche generates £158K/yr across 6 tracked products. Search demand moved +79.4% over the last 90 days.
Search demand for Chick Crumb on Amazon United Kingdom peaks in Apr–May–Jun, where the busiest month runs 9.5× the quietest.