Skip to content
47

chick crumb

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 33Growth 83Conversion 100Competition 2Returns 100Price range 0Avg price 22Brand share 0Review moat 75Quality gap 47

Conversion

Incredible20.3%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Growth

Great+79.4%

90-day search growth — must beat 0% to launch

Review moat

Good502.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay£158K

£158K/yr · 97K searches

Avg price

Bad£8.03

avg listing price — sweet spot $15–$100

Competition

Bad97%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad£2.96–£13.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, chick crumb is a £158K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 47/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

chick crumb market data

Units sold / yr
15K–20K
avg 1,500–2,000/product
Revenue / yr
£120K–£161K
units × avg price
Conversion rate
20.3%
Avg BSR
#72
Page quality
0%
Prime
67%
Sponsored
83%
Out of stock
0.0%
Avg brand age
60 months
Avg seller age
180 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Extra Select60%
  • Seedzbox18%
  • Allen & Page15%
  • MALTBYS' STORES 1904 LTD3%
  • Marriage's3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +79.4% search growth over the last 90 days.
6K4KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 9.5×

Top chick crumb search terms

  • chick crumb47K/yr
  • duckling food11K/yr
  • chick feed9K/yr
  • chick crumbs6K/yr
  • duckling crumb4K/yr
  • chick crumbs 5kg4K/yr
  • chick food5K/yr
  • chicken crumb4K/yr
  • chick crumb 20kg4K/yr
  • chick starter feed3K/yr
All search terms

Top chick crumb products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£24K30%£47K45%£71K60%£95K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about chick crumb

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money43%

“Reasonably priced”

Quality-Overall20%

“Good quality”

Size-Overall15%

“the right size for chicks”

Advertised Vs Actual Product7%

“Does the job”

Pet Friendly5%

“Chicks love it”

Taste-Overall4%

“Birds love the taste and thrive on it, developing strong feathers and steady weight gain”

Ease Of Use2%

“Easy to open”

Texture/Consistency-Overall2%

“The fine crumb texture is easy for tiny beaks to eat, ensuring they get balanced nutrition with proteins, vitamins and minerals for healthy growth without mixing extras”

What buyers complain about

Quality-Overall21%

“No quality control”

Advertised Vs Actual Product21%

“False advertising”

Size-Overall21%

“Crumbs far to big for my silkie chicks”

Leak-Proof14%

“the grit had all spilt out of the tub into the box resulting in some spilling when I opened the package”

Taste-Overall14%

“Our chics didn't like this food”

Common questions

Is chick crumb profitable to sell on Amazon United Kingdom?
The niche generates £158K/yr across 6 tracked products. 90-day search growth is +79.4%. Flapen's verdict: Skip it (47/100).
How competitive is the chick crumb niche?
5 brands and 16 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in chick crumb?
Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Size-Overall. The return rate is 0.0%.
When does demand for chick crumb peak?
Demand peaks in Apr–May–Jun; the busiest month runs 9.5× the quietest.
What does it cost to enter the chick crumb niche?
Listings span £2.96–£13.94; the average listing price is £8.03 (sweet spot $15–$100). The average incumbent carries 503 reviews — the moat a new listing must climb.