Cats Best Cat Litter
FailThe top 5 brands take 100% of clicks, so Cats Best Cat Litter is a Fail.
- Flapen Score
- 48 / 100Ranks 496 of 875 Pet Supplies niches · −2 vs the category median of 5048
- Market size
- £392K/yr112K searches / yr
- 90-day growth
- +0.5%search demand this quarter
- Competition
- 82%top-5 click share · 4 brands · 93 sellers
Flapen Score
Cats Best Cat Litter against its category
The dotted line is the Pet Supplies average. Past it, Cats Best Cat Litter is stronger. Inside it, weaker.
Market
The Cats Best Cat Litter market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cats Best Cat Litter 112K times last year and spent an estimated £392K. All 4 brands take every click. Demand peaks in Aug. Flapen scores it 48 out of 100, a Fail.
01 · Demand
15.9% of searches ended in a purchase last week.
Shoppers searched for this 112K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £392K a year.
- Searches, last 12 months
- 112K
- Growth, 90 days vs prior 90
- +0.5%
- Conversion, latest week
- 15.9%
- Market size, estimated
- £392Ka year
- Peak month
- August1.5× the quietest month
- Top search term
- cats best cat litter68K searches a year
02 · Price
A sale here is worth £21.99.
Listings sell for £21.99 on average, from £5.32 to £48.62. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £21.99 that is £16K to £22K a year per listing.
- Average price
- £21.99inside the $15 to $100 sweet spot
- Price range
- £5.32–£48.62
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £16K–£22K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
8% of listings pay for placement with sponsored ads. 58% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #65 within Cats. It carries 8,104 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 8%
- Prime listings
- 58%
- Out of stock, average day
- 0.0%
- Average rank
- #65in Cats
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 8,104per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Cats Best Cat Litter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ajm Pet - Cats Best Original Clumping Litter - 13kg
- Price
- £27.33
- Rating
- 4.6/5
- Reviews
- 541
- Age
- 7y ago

Oko Cats Best Wood Litter Original Clumping Plus Cat Litter 30 Liter
- Price
- £27.43
- Rating
- 4.7/5
- Reviews
- 1,122
- Age
- 11y ago

Cats Best Öko Plus Cat Litter 4.3kg
- Price
- £13.08
- Rating
- 4.6/5
- Reviews
- 301
- Age
- 7y ago

Cats Best Original Clumping Wood Fibre Cat Litter 20 L / 8.6 kg
- Price
- £19.94
- Rating
- 4.6/5
- Reviews
- 12,435
- Age
- 14y ago

Okoplus Cats Best Original Clumping Cat Litter 40ltr (17.2kg)
- Price
- £31.56
- Rating
- 4.7/5
- Reviews
- 16,473
- Age
- 15y ago
Trending
90-day click momentum
Worlds best cat litter comfort care unscented 6.80kg
- Price
- £16.40
- Rating
- 4.4/5
- Reviews
- 14,043
- Age
- 11y ago

Ajm Pet - Cats Best Original Clumping Litter - 13kg
- Price
- £27.33
- Rating
- 4.6/5
- Reviews
- 541
- Age
- 7y ago

Croci Eco Clean Litter 10 L - Clumping Cat Litter Biodegradable flushes down the toilet 100% vegetable Long lasting Anti-odor Sand
- Price
- £9.63
- Rating
- 4.1/5
- Reviews
- 6,357
- Age
- 11y ago

Okoplus Cats Best Original Clumping Cat Litter 40ltr (17.2kg)
- Price
- £31.56
- Rating
- 4.7/5
- Reviews
- 16,473
- Age
- 15y ago

Cats Best Original Clumping Wood Fibre Cat Litter 5L / 2.1 kg
- Price
- £5.32
- Rating
- 4.3/5
- Reviews
- 7,870
- Age
- 15y ago
Newest
by launch date
Ajm Pet - Cats Best Original Clumping Litter - 13kg
- Price
- £27.33
- Rating
- 4.6/5
- Reviews
- 541
- Age
- 7y ago

Cats Best Öko Plus Cat Litter 4.3kg
- Price
- £13.08
- Rating
- 4.6/5
- Reviews
- 301
- Age
- 7y ago

Cats Best Smart Pellets 100% Vegetable Cat Litter Innovative Clumping Litter for Cats Made from Non-stick Active Wood Fibres - Stops Carrying Out 10kg/20L
- Price
- £25.48
- Rating
- 4.6/5
- Reviews
- 12,435
- Age
- 9y ago

Cats Best Oko Plus 60l
- Price
- £48.62
- Rating
- 4.6/5
- Reviews
- 1,029
- Age
- 10y ago

Croci Eco Clean Litter 10 L - Clumping Cat Litter Biodegradable flushes down the toilet 100% vegetable Long lasting Anti-odor Sand
- Price
- £9.63
- Rating
- 4.1/5
- Reviews
- 6,357
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
93
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
0%
- Cat's Best76%
- MASOLD19%
- World's Best Cat Litter4%
- Croci2%
Demand
Cats Best Cat Litter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.5×
Search terms
Top Cats Best Cat Litter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cats best cat litter68K/yr
- cats best13K/yr
- cats best litter10K/yr
- best cat litter9K/yr
- cats best original clumping cat litter4K/yr
- cat best litter3K/yr
- cats best original cat litter3K/yr
Reviews and returns
What reviews say buyers love and hate about Cats Best Cat Litter
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It is more expensive than most
Too expensive
Yes its expensive
It does not smell
The litter combined with urine made the smell I nearly puked
seems to contain unwanted smells
Definitely not the world's best
definitely feels less quality
is generally very average
too small size
Smaller than I expected
Smaller then expected
I was very disappointed have you changed it the quality was not has good it had sharp white bits in it I have a long hair cat it was hard getting out of fur I have ever had this before could you tell me if you have changed if so I will to find new stapler very disappointed
Love
Id say this is worth the price for the quality it provides
Very good litter
Best quality
absorbs odours very well
No odours
The litter itself smells natural
easy clean up
makes daily tidy ups
it cleans up with a quick scoop
Convenient
easy for take off
easy to get rid of
Good absorption
The litter is absorbant
Dust free and absorbs well
Return
0.1% Return rate 8% Fixable by listing
There was still a small hole in the side where litter had leaked a little
It does not smell
The litter combined with urine made the smell I nearly puked
seems to contain unwanted smells
Definitely not the world's best
definitely feels less quality
is generally very average
It is more expensive than most
Too expensive
Yes its expensive
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cats Best Cat Litter questions
Answered from the same tracked data.









