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Catfish Pellets

Fail

The top 5 brands take 100% of clicks, so Catfish Pellets is a Fail.

Flapen Score
34
34 / 100
Ranks 836 of 875 Pet Supplies niches · −16 vs the category median of 50
Market size
£44K/yr59K searches / yr
90-day growth
-13.2%search demand this quarter
Competition
61%top-5 click share · 5 brands · 45 sellers

Flapen Score

Catfish Pellets against its category

The dotted line is the Pet Supplies average. Past it, Catfish Pellets is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Catfish Pellets market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Catfish Pellets 59K times last year and spent an estimated £44K. All 5 brands take every click. Flapen scores it 34 out of 100, a Fail.

01 · Demand

13.6% of searches ended in a purchase last week.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.6% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-13.2%
Conversion, latest week
13.6%
Market size, estimated
£44Ka year
Peak month
September1.4× the quietest month
Top search term
bug bites15K searches a year

02 · Price

A sale here is worth £5.49.

Listings sell for £5.49 on average, from £3.22 to £10.40. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £5.49 that is £1K to £3K a year per listing.

Average price
£5.49under the $15 to $100 sweet spot
Price range
£3.22–£10.40
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #72 within Fish & Aquatic Pets. It carries 4,542 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#72in Fish & Aquatic Pets
Average rating
4.66 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,542per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
64 months

Products

Top Catfish Pellets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£18K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 flat

Sellers

45

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

0%

  • Fluval82%
  • Tetra8%
  • Ultra Fresh6%
  • HERONS2%
  • AQUARIAN2%

Demand

Catfish Pellets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Catfish Pellets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bug bites15K/yr
  • bug bites fish food16K/yr
  • fluval bug bites11K/yr
  • guppy fish food9K/yr
  • guppy food4K/yr
  • bug bites tropical fish food4K/yr

Reviews and returns

What reviews say buyers love and hate about Catfish Pellets

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money15%−0.11

Overpriced

Seen this product bit pricey

these have gone way over priced

Smell13%

It smells weird

Smells gross

Smelly

Water Resistance13%+0.35

if you put them in water before hand and leave them for about 10 mins some do sink others done

Quality-Overall9%+0.58

Its cheap so I suppose you get the quality you pay for

Poor quality

poor quality

Durability9%−0.04

Soon broke into smaller flakes

About 10 of my guppies died the first day I gave them this fish food

Love

Value For Money30%−0.11

Good Value

Great value

reasonable price

Quality-Overall21%+0.58

Good quality food

Top quality fish food

Excellent product

Pet Friendly11%

My fish love it they literally go mad for it great value for the money

Happy guppies

My fish pet loves it

Taste-Overall10%+0.17

Great food I love the taste

Brilliant fish food

Great food

Size-Overall8%+0.70

Decent size

As always fish absolutely loved these good size

The granules are the perfect size

FAQ

Common Catfish Pellets questions

Answered from the same tracked data.