Cat Wand

Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £168K a year.

Searches, last 12 months

276K

Growth, 90 days vs prior 90

-12.0%

Conversion, latest week

8.8%

Market size, estimated

£168Ka year

Peak month

December1.7× the quietest month

Top search term

cat wand45K searches a year

Listings sell for £6.90 on average, from £2.72 to £14.12. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £6.90 that is £2K to £3K a year per listing.

Average price

£6.90under the $15 to $100 sweet spot

Price range

£2.72–£14.12

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

£2K–£3K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #39 within Cats. It carries 1,166 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#39in Cats

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,166per listing

Listings tracked

34

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months