Is cat tracker profitable to sell on Amazon United Kingdom?

The niche generates £486K/yr across 27 tracked products. 3 of 17 products launched in the last 360 days are still selling. 90-day search growth is +48.2%. Flapen's verdict: Worth a look (63/100).

How competitive is the cat tracker niche?

15 brands and 33 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in cat tracker?

Top complaints mined from reviews: Value For Money, Functionality-Overall, Battery Life. The return rate is 3.5%.

When does demand for cat tracker peak?

Demand peaks in Jul–Aug; the busiest month runs 2.1× the quietest.

What does it cost to enter the cat tracker niche?

Listings span £5.97–£48.69; the average listing price is £21.06 (sweet spot $15–$100). The average incumbent carries 700 reviews — the moat a new listing must climb.

cat tracker

Worth a look

Shows beatable incumbent ratings (3.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Quality gap

Incredible3.0★

avg incumbent rating — lower means beatable quality

Avg price

Great£21.06

avg listing price — sweet spot $15–$100

Price range

Great£5.97–£48.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good700.04

avg incumbent reviews — the moat a new listing must climb

Growth

Good+48.2%

90-day search growth — must beat 0% to launch

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Market size

Good£486K

£486K/yr · 721K searches

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Signals Quality Gap Out of Stock

According to Flapen's Amazon United Kingdom niche tracking, cat tracker is a £486K/yr Amazon United Kingdom market (721K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 63/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

cat tracker market data

Units sold / yr: 20K–25K; avg 750–1,000/product
Revenue / yr: £421K–£527K; units × avg price
Conversion rate: 3.2%
Avg BSR: #258
Page quality: 0%
Prime: 89%
Sponsored: 93%
Out of stock: 19.9%
Avg brand age: 22 months
Avg seller age: 186 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 flat

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

49%

Top 20: 89%

Open market

21%

Tractive42%
Middle Rabbit10%
Weenect10%
KIPPY8%
NozlaID5%
JIARUI5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +48.2% search growth over the last 90 days.

Peak months: Jul, Aug · busiest ÷ quietest = 2.1×

Open Trend

Top cat tracker search terms

cat tracker214K/yr +39.8%0.9% conv.
cat tracker collar153K/yr +46.4%1.1% conv.
cat collar tracker43K/yr +72.3%0.9% conv.
pet tracker for cats41K/yr +31.9%0.7% conv.
tractive gps cat tracker28K/yr +75.6%5.5% conv.
cat tracker no monthly fee30K/yr +24.3%0.5% conv.
cat gps tracker collar26K/yr +69.2%1.3% conv.
cat gps tracker36K/yr +16.4%0.7% conv.
gps tracker for cats21K/yr +202.8%0.7% conv.
cat tracker devices non-subscription9K/yr +335.6%0.6% conv.

All search terms

Top cat tracker products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Tractive Smart Cat Tracker Mini | #1 Cat GPS | Real-Time Location Tracking | Territory & Location History | Safety Collar included (Dark Blue)

Tractive£22.393.9★3,575 rev

Tractive Smart Cat Tracker Mini | #1 Cat GPS | Real-Time Location Tracking | Territory & Location History | Safety Collar included (Brown)

Tractive£21.063.6★624 rev

Tractive Smart Cat Tracker Mini | #1 Cat GPS | Real-Time Location Tracking | Territory & Location History | Safety Collar included (Mint)

Tractive£21.753.8★754 rev

Weenect Cat XS - NEW GPS Tracker for Cats | Real-time Mini GPS Tracker for Cats | Smallest model on the market | Operates with a subscription | Collar included

Weenect£27.144.0★2,193 rev

Cat Tracker Collar for iPhone GPS Cat Tracker Alternative Works with Apple Find My No Monthly Fee Pet Tracker for Cats

Middle Rabbit£13.093.2★21 rev

Newest

by launch date

NozlaID GPS Cat Tracker (1 Pack)

NozlaID£23.973 rev

today

Cat

xinrongda£14.845 rev

today

GPS Cat Tracker Collar for iPhone Works with Apple Find My No Monthly Fee Pet Tracking Tag for Cats with Lightweight Collar Included Cat GPS Tracker for Indoor & Outdoor Cats

Middle Rabbit£13.9926 rev

4w ago

Dog Tracker with no Monthly Fees - 2026 Smart Mini Cat Tracker Collar Compatible with iOS/Android Real Time Location & Anti Loss Cat GPS Tracker Waterproof Elastic Collar Included (black)

Rayibmi£24.676 rev

1mo ago

Cat Tracker Collar for iPhone GPS Cat Tracker Alternative Works with Apple Find My No Monthly Fee Pet Tracker for Cats

Middle Rabbit£13.0921 rev

2mo ago

What buyers say about cat tracker

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“Excellent alternative to other well known brands”

Ease Of Use9%

“Easy to use”

Value For Money7%

“Great value for money”

GPS7%

“The perfect pet tracker”

Weight Light7%

“compact and lightweight device”

Size-Overall7%

“Great fit”

Battery Life6%

“Battery life is good”

Design-Overall3%

“Cute design. especially on a tux cat”

Assembly/Installation3%

“Easy for install”

Advertised Vs Actual Product3%

“Works as it should”

What buyers complain about

Value For Money15%

“Yes, its expensive,”

Functionality-Overall12%

“It just doesnt do the job”

Battery Life11%

“battery drains too quickly”

Quality-Overall9%

“very poor performance”

Advertised Vs Actual Product7%

“so false advertising”

Connectivity-Overall7%

“the device failed to connect”

Size-Overall6%

“Too big really”

GPS5%

“GPS tracking, its main purpose, is often inaccurate”

Charging4%

“it will not charge”

Durability3%

“Short lifespan”

Top return reasons

Size-Overall23%

Functionality-Overall21%

Connectivity-Overall9%

Charging6%

Battery Life6%

Advertised Vs Actual Product5%

Compatibility-Overall4%

GPS4%

Value For Money4%

Defective Material/Parts4%

Common questions

Is cat tracker profitable to sell on Amazon United Kingdom?: The niche generates £486K/yr across 27 tracked products. 3 of 17 products launched in the last 360 days are still selling. 90-day search growth is +48.2%. Flapen's verdict: Worth a look (63/100).
How competitive is the cat tracker niche?: 15 brands and 33 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in cat tracker?: Top complaints mined from reviews: Value For Money, Functionality-Overall, Battery Life. The return rate is 3.5%.
When does demand for cat tracker peak?: Demand peaks in Jul–Aug; the busiest month runs 2.1× the quietest.
What does it cost to enter the cat tracker niche?: Listings span £5.97–£48.69; the average listing price is £21.06 (sweet spot $15–$100). The average incumbent carries 700 reviews — the moat a new listing must climb.