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Cat Recovery Suit

Fail

Demand is soft, at -31.6% this quarter, so Cat Recovery Suit is a Fail.

Flapen Score
33
33 / 100
Ranks 844 of 875 Pet Supplies niches · −17 vs the category median of 50
Market size
£55K/yr269K searches / yr
90-day growth
-31.6%search demand this quarter
Competition
65%top-5 click share · 10 brands · 14 sellers

Flapen Score

Cat Recovery Suit against its category

The dotted line is the Pet Supplies average. Past it, Cat Recovery Suit is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Recovery Suit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cat Recovery Suit 269K times last year and spent an estimated £55K. The top 5 brands take 85% of clicks. Demand peaks in Feb–Oct–Nov. Flapen scores it 33 out of 100, a Fail.

01 · Demand

2.5% of searches ended in a purchase last week.

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.

Searches, last 12 months
269K
Growth, 90 days vs prior 90
-31.6%
Conversion, latest week
2.5%
Market size, estimated
£55Ka year
Peak month
November2.0× the quietest month
Top search term
cat recovery suit63K searches a year

02 · Price

A sale here is worth £8.10.

Listings sell for £8.10 on average, from £4.77 to £25.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £8.10 that is £2K to £4K a year per listing.

Average price
£8.10under the $15 to $100 sweet spot
Price range
£4.77–£25.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
6.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Cats. It carries 813 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#7in Cats
Average rating
4.02 starsAmazon United Kingdom average 4.36 stars
Average reviews
813per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Cat Recovery Suit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£11K£16K£22K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

14

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

11%

  • Avont40%
  • ANWA28%
  • Plimbin8%
  • Comforso5%
  • Henyall4%
  • Axcimond4%
  • Open — no brand owns it (4 brands, 11%)

Demand

Cat Recovery Suit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 2.0×

Search terms

Top Cat Recovery Suit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cat recovery suit63K/yr
  • cat surgery recovery suit35K/yr
  • cat post surgery suit19K/yr
  • cat onesie26K/yr
  • cat body suit after surgery13K/yr
  • cat suit post surgery13K/yr
  • cat onesie post surgery12K/yr
  • cat suit12K/yr
  • kitten recovery suit7K/yr
  • cat spay recovery suit female7K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Recovery Suit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall56%−0.74

Doesn't fit

Was a bit big

Ridiculously small

Comfort-Overall4%+0.20

Comfortable or not

uncomfortable cone after surgery

Thickness3%−0.07

I must say I was disappointed as I had anticipated a fleece like material or thicker material

its a bit thin

Allergies3%−0.08

was on the edge so irritated the opsite

Material Quality3%−0.11

Not good material

Love

Size-Overall31%−0.74

Fits really well

fit our cats perfectly

They are true to the size

Quality-Overall14%+1.15

Good quality suit for a small cat

The quality and pattern are really nice

Excellent product

Advertised Vs Actual Product8%−0.04

Just as advertised

Way better than I imagined

Does what you need it to do

Soft Feel6%

Great quality and so soft

soft material

The suit is very soft

Value For Money6%+0.43

Good value for money

good price-quality

a very reasonable price

Return

6.7% Return rate 93% Fixable by listing

Size-Overall92%██████

Doesn't fit

Was a bit big

Ridiculously small

Escape Proof2%▃▅▃█▅▂
Functionality-Overall2%█▃▆▅▃▄
Quality-Overall1%█▅▄▂▂▇
Advertised Vs Actual Product1%▃▄▁▅█▅

Do not trust description

FAQ

Common Cat Recovery Suit questions

Answered from the same tracked data.