Cat Mouse Toy
MaybeReturns run at only 0.6% of orders. But demand is soft, at -26.5% this quarter, so Cat Mouse Toy is a Maybe.
- Flapen Score
- 52 / 100Top 38% of 875 Pet Supplies niches · +2 vs the category median of 5052
- Market size
- £55K/yr116K searches / yr
- 90-day growth
- -26.5%search demand this quarter
- Competition
- 45%top-5 click share · 31 brands · 48 sellers
Flapen Score
Cat Mouse Toy against its category
The dotted line is the Pet Supplies average. Past it, Cat Mouse Toy is stronger. Inside it, weaker.
Market
The Cat Mouse Toy market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cat Mouse Toy 116K times last year and spent an estimated £55K. The top 5 brands take 48% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
7.4% of searches ended in a purchase last week.
Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 116K
- Growth, 90 days vs prior 90
- -26.5%
- Conversion, latest week
- 7.4%
- Market size, estimated
- £55Ka year
- Peak month
- December2.8× the quietest month
- Top search term
- cat mouse toy20K searches a year
02 · Price
A sale here is worth £6.41.
Listings sell for £6.41 on average, from £1.85 to £18.81. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £6.41 that is £641 to £2K a year per listing.
- Average price
- £6.41under the $15 to $100 sweet spot
- Price range
- £1.85–£18.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £641–£2K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #82 within Cats. It carries 1,007 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 100%
- Out of stock, average day
- 7.1%
- Average rank
- #82in Cats
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,007per listing
- Listings tracked
- 37
04 · Newcomers
Amazon counts 0 of last year's 14 launches as successful.
14 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Cat Mouse Toy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
10 Pack Kitten Teething Toys Interactive Plush Catnip Mouse Toy Gift
- Price
- £3.98
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 7mo ago

CHIWAVA 36PCS 4.1 Furry Cat Toy Mice Rattle Small Mouse Interactive Play
- Price
- £9.85
- Rating
- 4.7/5
- Reviews
- 8,508
- Age
- 9y ago

OSDUE Cat Catnip Toys 9 Pack Catnip Mouse Toys for Cats Cat Interactive Toy Plush Mouse Cat Toy Chewing Teeth Cleaning for Kitten Play and Indoor Interactive
- Price
- £4.40
- Rating
- 4.4/5
- Reviews
- 427
- Age
- 3y ago

Trixie Spielmaus Plüsch 7 cm Grey
- Price
- £2.30
- Rating
- 4.3/5
- Reviews
- 5,282
- Age
- 15y ago

20 Pcs cat mouse toy Cat Catnip Mice Toys Cat Toy Mice Rattle Set mouse cat toy Interactive Realistic Plush Pets Variety Interactive Cat Toy with Feather Tail for Cat Kitten (Random Color)
- Price
- £7.30
- Rating
- 4.7/5
- Reviews
- 61
- Age
- 2y ago
Trending
90-day click momentum
GYTFOG 30 Pcs Cat Mouse Toys Interactive Feather Cat Toys for Indoor Cats
- Price
- £7.28
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 2mo ago

6 Pack Catnip Cat Toys for Indoor Cats Dental Teeth Cleaning Catnip Mice
- Price
- £3.58
- Rating
- 4.4/5
- Reviews
- 9
- Age
- 3mo ago

Ajcotahm 6 Pack Cat Mouse Toy Furry Rattle Interactive Mice Toys with Colorful Feather Tails Realistic Faux Fur Mouse Toys for Cats Kittens (6 Colors)
- Price
- £3.41
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 4mo ago

YXBWM Cat Mouse Toys with Catnip 20 Pack Interactive Plush Mice with Feather Tail and Rattle Kitten Variety Pack for Indoor Cats
- Price
- £5.66
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

5cm Plush Mouse Cat Toys (2-Pack) - Light Brown & Grey Mice Set - Built-in Rattle Sound - 100% Catnip-Free & Safe - Interactive Hunting Toy for Kittens & Indoor Cats
- Price
- £6.98
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 3y ago
Newest
by launch date
GYTFOG 30 Pcs Cat Mouse Toys Interactive Feather Cat Toys for Indoor Cats
- Price
- £7.28
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 2mo ago

6 Pack Catnip Cat Toys for Indoor Cats Dental Teeth Cleaning Catnip Mice
- Price
- £3.58
- Rating
- 4.4/5
- Reviews
- 9
- Age
- 3mo ago

YXBWM Cat Mouse Toys with Catnip 20 Pack Interactive Plush Mice with Feather Tail and Rattle Kitten Variety Pack for Indoor Cats
- Price
- £5.66
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 3mo ago

Ajcotahm 6 Pack Cat Mouse Toy Furry Rattle Interactive Mice Toys with Colorful Feather Tails Realistic Faux Fur Mouse Toys for Cats Kittens (6 Colors)
- Price
- £3.41
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 4mo ago

10 Pack Kitten Teething Toys Interactive Plush Catnip Mouse Toy Gift
- Price
- £3.98
- Rating
- 4.5/5
- Reviews
- 28
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
31 falling
Sellers
48
Top-5 brand share
48%
Top 20: 91%
Top-5 click share
45%
Top 20: 85%
Open market
46%
- YIXINHE11%
- CHIWAVA11%
- OSDUE10%
- TRIXIE9%
- Migipaws7%
- PSFXBM6%
Demand
Cat Mouse Toy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Cat Mouse Toy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cat mouse toy20K/yr
- cat toy mouse10K/yr
- mouse toy12K/yr
- mouse cat toy9K/yr
- toy mouse9K/yr
- mouse toy for cats8K/yr
- cat mouse7K/yr
- cat mice5K/yr
- cat mice toys6K/yr
- cat toy mice4K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Mouse Toy
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Breakable
broke within a week
Completely Destroyed in Half an Hour
So quality control isn't great
Rubbish
Poor quality
Quite expensive
overpriced
I think its a little bit pricey
Doesnt recharge
will not charge up
takes a long time to charge
The toy is quite small
Big for a small cat
To small
Love
Amazing toy
Great entertainment
Fun toy
Dog loves it
Cat was happy
Cats love it
Good product good price
Worth every penny
Excellent value for money
Good quality
Good quality toy
seems well made
It lasts a long time on a charge
Charges well fast
Easy to charge
Return
0.6% Return rate 19% Fixable by listing
Works sometimes - noise not realistic
the sensor doesnt work very well
has some hardware issues
Doesnt recharge
will not charge up
takes a long time to charge
The toy is quite small
Big for a small cat
To small
So quality control isn't great
Rubbish
Poor quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Mouse Toy questions
Answered from the same tracked data.









