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Cat Grass Sticks

Maybe

Returns run at only 0.0% of orders. But prices span $3.45–$13.30, mostly outside the sweet spot, so Cat Grass Sticks is a Maybe.

Flapen Score
60
60 / 100
Top 12% of 875 Pet Supplies niches · +10 vs the category median of 50
Market size
£37K/yr36K searches / yr
90-day growth
+26.0%search demand this quarter
Competition
47%top-5 click share · 20 brands · 24 sellers

Flapen Score

Cat Grass Sticks against its category

The dotted line is the Pet Supplies average. Past it, Cat Grass Sticks is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Grass Sticks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cat Grass Sticks 36K times last year and spent an estimated £37K. The top 5 brands take 63% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

14.0% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +26.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+26.0%
Conversion, latest week
14.0%
Market size, estimated
£37Ka year
Top search term
cat grass sticks21K searches a year

02 · Price

A sale here is worth £7.25.

Listings sell for £7.25 on average, from £3.45 to £13.30. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £7.25 that is £725 to £2K a year per listing.

Average price
£7.25under the $15 to $100 sweet spot
Price range
£3.45–£13.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£725–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #73 within Cats. It carries 216 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
96%
Out of stock, average day
3.9%
Average rank
#73in Cats
Average rating
4.09 starsAmazon United Kingdom average 4.36 stars
Average reviews
216per listing
Listings tracked
28

04 · Newcomers

Amazon counts 1 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Cat Grass Sticks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 rising

Sellers

24

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

47%

Top 20: 91%

Open market

30%

  • OSDUE19%
  • YijiaXingzhou18%
  • WENDAXINGXY11%
  • YIYOERYO8%
  • CiAIplw8%
  • HIVETZ7%

Search terms

Top Cat Grass Sticks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cat grass sticks21K/yr
  • cat grass treats9K/yr
  • cat grass teething stick6K/yr

FAQ

Common Cat Grass Sticks questions

Answered from the same tracked data.