Cat Grass

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £271K a year.

Searches, last 12 months

251K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

11.3%

Market size, estimated

£271Ka year

Peak month

April1.5× the quietest month

Top search term

cat grass141K searches a year

Listings sell for £9.51 on average, from £5.45 to £17.63. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 2,000 to 2,500 of them. At £9.51 that is £19K to £24K a year per listing.

Average price

£9.51under the $15 to $100 sweet spot

Price range

£5.45–£17.63

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

2,000–2,500

Revenue per listing a year

£19K–£24K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Cats. It carries 1,111 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

67%

Out of stock, average day

0.0%

Average rank

#18in Cats

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,111per listing

Listings tracked

15

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months