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Cat Bowl

Maybe

An estimated 1.2% of orders come back. But prices span $3.04–$17.59, mostly outside the sweet spot, so Cat Bowl is a Maybe.

Flapen Score
59
59 / 100
Top 14% of 875 Pet Supplies niches · +9 vs the category median of 50
Market size
£881K/yr1.8M searches / yr
90-day growth
+6.6%search demand this quarter
Competition
44%top-5 click share · 27 brands · 60 sellers

Flapen Score

Cat Bowl against its category

The dotted line is the Pet Supplies average. Past it, Cat Bowl is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Bowl market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cat Bowl 1.8M times last year and spent an estimated £881K. The top 5 brands take 55% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £881K a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
5.6%
Market size, estimated
£881Ka year
Peak month
November1.3× the quietest month
Top search term
cat bowls537K searches a year

02 · Price

A sale here is worth £8.99.

Listings sell for £8.99 on average, from £3.04 to £17.59. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At £8.99 that is £9K to £11K a year per listing.

Average price
£8.99under the $15 to $100 sweet spot
Price range
£3.04–£17.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
1,000–1,250
Revenue per listing a year
£9K–£11K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #95 within Cats. It carries 2,023 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
97%
Out of stock, average day
2.4%
Average rank
#95in Cats
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,023per listing
Listings tracked
37

04 · Newcomers

5 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
5Amazon's first-year sales bar
Average brand age
29 months

Products

Top Cat Bowl products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.

£0£44K£88K£132K£176K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

60

Est. top-5 brand share

55%

Top 20: 93%

Est. top-5 click share

44%

Top 20: 82%

Open market

40%

  • Amazon Basics17%
  • Speedy Panther14%
  • Mason Cash11%
  • PETKIT6%
  • Kingdom6%
  • Radsocken6%

Demand

Cat Bowl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Cat Bowl search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cat bowls537K/yr
  • cat bowl198K/yr
  • cat food bowl154K/yr
  • raised cat bowls153K/yr
  • cat water bowl126K/yr
  • cat bowls with stand tilted78K/yr
  • kitten bowls46K/yr
  • ceramic cat bowls61K/yr
  • cat food bowls56K/yr
  • elevated cat bowl41K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Bowl

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Pet Friendly”
16%of negative reviews mention “Durability”
1.2%of orders come back
“Didn't last”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cat Bowl questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data