Cat Blanket

Shoppers searched for this 373K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £134K a year.

Searches, last 12 months

373K

Growth, 90 days vs prior 90

+1.5%

Conversion, latest week

4.4%

Market size, estimated

£134Ka year

Peak month

December2.2× the quietest month

Top search term

cat blanket137K searches a year

Listings sell for £8.11 on average, from £2.79 to £22.98. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £8.11 that is £2K to £4K a year per listing.

Average price

£8.11under the $15 to $100 sweet spot

Price range

£2.79–£22.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #73 within Cats. It carries 497 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

94%

Out of stock, average day

8.6%

Average rank

#73in Cats

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

497per listing

Listings tracked

48

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months