Anicura Cat Gel
FailThe top 5 brands take 100% of clicks, so Anicura Cat Gel is a Fail.
- Flapen Score
- 45 / 100Ranks 601 of 875 Pet Supplies niches · −5 vs the category median of 5045
- Market size
- £39K/yr20K searches / yr
- 90-day growth
- +0.5%search demand this quarter
- Competition
- 96%top-5 click share · 3 brands · 3 sellers
Flapen Score
Anicura Cat Gel against its category
The dotted line is the Pet Supplies average. Past it, Anicura Cat Gel is stronger. Inside it, weaker.
Market
The Anicura Cat Gel market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Anicura Cat Gel 20K times last year and spent an estimated £39K. All 3 brands take every click. Demand peaks in Aug–Sep–Oct–Nov. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 9.7% of those searches ended in a purchase.
Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.
- Searches, last 12 months
- 20K
- Growth, 90 days vs prior 90
- +0.5%
- Conversion, latest week
- 9.7%
- Market size, estimated
- £39Ka year
- Peak month
- September2.4× the quietest month
- Top search term
- anicura cat gel18K searches a year
02 · Price
A sale here is worth £20.08.
Listings sell for £20.08 on average, from £11.23 to £33.57. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At £20.08 that is £10K to £15K a year per listing.
- Average price
- £20.08inside the $15 to $100 sweet spot
- Price range
- £11.23–£33.57
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £10K–£15K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Cats. It carries 922 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 67%
- Out of stock, average day
- 0.0%
- Average rank
- #13in Cats
- Average rating
- 4.12 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 922per listing
- Listings tracked
- 6
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Anicura Cat Gel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Anicura Natural Cat Skin Ointment Soothing Relief for Dry Itchy Skin Hot Spots Eczema & Allergies Reduces Licking Scratching & Discomfort Gentle on Sensitive Skin
- Price
- £13.70
- Rating
- 4.3/5
- Reviews
- 4,287
- Age
- 11y ago

Anicura Cat Skin Ointment soothes dry itchy skin hot spots & allergies. Reduces scratching & licking. Gentle for sensitive cats. Value bundle (2 x 100ml Pack)
- Price
- £24.06
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 5mo ago

Bailey & Buddies Natural Cat Skin Ointment Soothing Relief for Dry Itchy Skin Hot Spots Eczema & Allergies Omega-Enriched Formula with Apple Cider Vinegar Gentle on Sensitive Skin
- Price
- £11.23
- Rating
- 3.9/5
- Reviews
- 31
- Age
- 8mo ago

Anicura Natural Cat Spray Soothing Relief for Itchy Irritated Skin Allergies & Dermatitis Reduces Scratching Licking & Discomfort Gentle Care for Cats with Sensitive Skin
- Price
- £13.91
- Rating
- 4.4/5
- Reviews
- 1,162
- Age
- 11y ago

Anicura Natural Cat Spray Soothe Itchy Irritated Skin Allergies Dermatitis Dry Patches & Redness. Relief for Scratching Licking & Discomfort. Safe for Sensitive Skin. Value Bundle (2×100ml pack)
- Price
- £24.01
- Rating
- 3.7/5
- Reviews
- 8
- Age
- 5mo ago
Trending
estimated 90-day click momentum
Anicura Cat Skin Ointment soothes dry itchy skin hot spots & allergies. Reduces scratching & licking. Gentle for sensitive cats. Value bundle (2 x 100ml Pack)
- Price
- £24.06
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 5mo ago

Anicura Natural Cat Spray Soothe Itchy Irritated Skin Allergies Dermatitis Dry Patches & Redness. Relief for Scratching Licking & Discomfort. Safe for Sensitive Skin. Value Bundle (2×100ml pack)
- Price
- £24.01
- Rating
- 3.7/5
- Reviews
- 8
- Age
- 5mo ago

Bailey & Buddies Natural Cat Skin Ointment Soothing Relief for Dry Itchy Skin Hot Spots Eczema & Allergies Omega-Enriched Formula with Apple Cider Vinegar Gentle on Sensitive Skin
- Price
- £11.23
- Rating
- 3.9/5
- Reviews
- 31
- Age
- 8mo ago

RenaSan Animal Antiseptic Gel (100ml) Wound Disinfection Kills Bacteria & Stops Itching Veterinary-grade Skin Protection Alcohol-Free Non-irritating for Dogs Cats & all other animals
- Price
- £8.44
- Rating
- 4.5/5
- Reviews
- 976
- Age
- 4y ago

Anicura Natural Cat Skin Ointment Soothing Relief for Dry Itchy Skin Hot Spots Eczema & Allergies Reduces Licking Scratching & Discomfort Gentle on Sensitive Skin
- Price
- £13.70
- Rating
- 4.3/5
- Reviews
- 4,287
- Age
- 11y ago
Newest
by launch date
Anicura Cat Skin Ointment soothes dry itchy skin hot spots & allergies. Reduces scratching & licking. Gentle for sensitive cats. Value bundle (2 x 100ml Pack)
- Price
- £24.06
- Rating
- 4.8/5
- Reviews
- 25
- Age
- 5mo ago

Anicura Natural Cat Spray Soothe Itchy Irritated Skin Allergies Dermatitis Dry Patches & Redness. Relief for Scratching Licking & Discomfort. Safe for Sensitive Skin. Value Bundle (2×100ml pack)
- Price
- £24.01
- Rating
- 3.7/5
- Reviews
- 8
- Age
- 5mo ago

Bailey & Buddies Natural Cat Skin Ointment Soothing Relief for Dry Itchy Skin Hot Spots Eczema & Allergies Omega-Enriched Formula with Apple Cider Vinegar Gentle on Sensitive Skin
- Price
- £11.23
- Rating
- 3.9/5
- Reviews
- 31
- Age
- 8mo ago

RenaSan Animal Antiseptic Gel (100ml) Wound Disinfection Kills Bacteria & Stops Itching Veterinary-grade Skin Protection Alcohol-Free Non-irritating for Dogs Cats & all other animals
- Price
- £8.44
- Rating
- 4.5/5
- Reviews
- 976
- Age
- 4y ago

Anicura Natural Cat Skin Ointment Soothing Relief for Dry Itchy Skin Hot Spots Eczema & Allergies Reduces Licking Scratching & Discomfort Gentle on Sensitive Skin
- Price
- £13.70
- Rating
- 4.3/5
- Reviews
- 4,287
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 96% of clicks. A locked shelf that new listings rarely crack.
Brands
3 flat
Sellers
3
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
96%
Top 20: 100%
Open market
0%
- Anicura83%
- Bailey & buddies13%
- RenaSan4%
- Open — no brand owns it (0%)
Demand
Anicura Cat Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.4×
Reviews and returns
What reviews say buyers love and hate about Anicura Cat Gel
We read the reviews and the return reasons for every product selling here.
“she developed an allergic reaction to one type of cat biscuits”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Anicura Cat Gel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









