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Karaoke Machine

Maybe

Shoppers spend $2.6M a year here. But demand is soft, at -1.7% this quarter, so Karaoke Machine is a Maybe.

Flapen Score
57
57 / 100
Top 5% of 171 Musical Instruments & DJ niches · +13 vs the category median of 44
Market size
£2.6M/yr2.1M searches / yr
90-day growth
-1.7%search demand this quarter
Competition
54%top-5 click share · 19 brands · 46 sellers

Flapen Score

Karaoke Machine against its category

The dotted line is the Musical Instruments & DJ average. Past it, Karaoke Machine is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Karaoke Machine market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Karaoke Machine 2.1M times last year and spent an estimated £2.6M. The top 5 brands take 71% of clicks. Demand peaks in Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.6M a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
-1.7%
Conversion, latest week
2.6%
Market size, estimated
£2.6Ma year
Peak month
December6.7× the quietest month
Top search term
karaoke machine1.0M searches a year

02 · Price

A sale here is worth £45.61.

Listings sell for £45.61 on average, from £8.49 to £213.42. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £45.61 that is £68K to £91K a year per listing.

Average price
£45.61inside the $15 to $100 sweet spot
Price range
£8.49–£213.42
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
1,500–2,000
Revenue per listing a year
£68K–£91K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #26 within Musical Instruments & DJ. It carries 1,603 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
10.1%
Average rank
#26in Musical Instruments & DJ
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,603per listing
Listings tracked
29

04 · Newcomers

Amazon counts 6 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
6Amazon's first-year sales bar
Average brand age
33 months

Products

Top Karaoke Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£128K£256K£384K£512K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

46

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

54%

Top 20: 90%

Open market

24%

  • Wowstar23%
  • Dislocati20%
  • Singingmate19%
  • Ankuka6%
  • Vocal-Star5%
  • HWWR4%

Demand

Karaoke Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.7×

Search terms

Top Karaoke Machine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • karaoke machine1.0M/yr
  • karaoke machine 2 microphones362K/yr
  • karaoke152K/yr
  • karaoke machine kids92K/yr
  • kids karaoke machines for girls49K/yr
  • mini karaoke machine53K/yr
  • kids karaoke machine41K/yr
  • speaker with microphone30K/yr
  • microphone and speaker31K/yr
  • karaoke machine for adults40K/yr

Reviews and returns

What reviews say buyers love and hate about Karaoke Machine

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Microphone17%−0.20

microphones are atrocious

Microphone not working

Mic doesn't work

Charging7%−0.06

Not able to charge it despite using multiple cables

Could not charge

Machine not charging

Noise Level7%−0.01

Its noisy

Too loud

Very loud & noisy

Audio Quality6%+1.61

The sound quality is so poor

Sound could be slightly better

-the sound quality for speaker isnt that great

Durability5%−0.07

broke after a few goes

This product failed after first use

having it fail after just a month is extremely disappointing

Love

Audio Quality23%+1.61

The sound is brilliant

Amazing quality and sound

Sound is clear

Value For Money14%+1.25

Good price

Good value for money

Reasonably priced

Quality-Overall13%+0.67

Good quality, it easy to use

Amazing quality

The speaker itself I feel is actually quite good quality

Microphone8%−0.20

decent microphone

Mic's also have good sound

the microphone sound is great quality

Ease Of Use5%+0.47

Easy to use

Really easy and straightforward

Easy to operate

Return

2.4% Return rate 8% Fixable by listing

Audio Quality17%▆█▇▆█▇

The sound quality is so poor

Sound could be slightly better

-the sound quality for speaker isnt that great

Microphone15%▆▆▇█▅▆

microphones are atrocious

Microphone not working

Mic doesn't work

Functionality-Overall10%█▅▅▆▅▆
Quality-Overall8%▇▄█▄▆▇

Rubbish

Absolutely rubbish

Not a good quality

Size-Overall7%▅▅█▇▅█

The hook is too short

Its quite small

its a lot smaller than the old-school karaoke machines

FAQ

Common Karaoke Machine questions

Answered from the same tracked data.