Drum

Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £104K a year.

Searches, last 12 months

264K

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

0.7%

Market size, estimated

£104Ka year

Peak month

December2.7× the quietest month

Top search term

drum123K searches a year

Listings sell for £59.44 on average, from £6.90 to £282.13. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £59.44 that is £0 to £6K a year per listing.

Average price

£59.44inside the $15 to $100 sweet spot

Price range

£6.90–£282.13

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

£0–£6K

Returns

2.3%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #16 within Musical Instruments & DJ. It carries 708 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

73%

Out of stock, average day

14.1%

Average rank

#16in Musical Instruments & DJ

Average rating

4.26 starsAmazon United Kingdom average 4.36 stars

Average reviews

708per listing

Listings tracked

40

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months