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Zero in Flea Killer

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $24K a year here, so Zero in Flea Killer is a Maybe.

Flapen Score
59
59 / 100
Top 20% of 5,777 Home & Garden niches · +8 vs the category median of 51
Market size
£24K/yr16K searches / yr
90-day growth
+80.6%search demand this quarter
Competition
58%top-5 click share · 13 brands · 101 sellers

Flapen Score

Zero in Flea Killer against its category

The dotted line is the Home & Garden average. Past it, Zero in Flea Killer is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zero in Flea Killer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Zero in Flea Killer 16K times last year and spent an estimated £24K. The top 5 brands take 77% of clicks. Demand peaks in Jul–Aug–Sep–Oct–Nov. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 12.7% of those searches ended in a purchase.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved +80.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
+80.6%
Conversion, latest week
12.7%
Market size, estimated
£24Ka year
Peak month
August6.2× the quietest month
Top search term
flea killer spray9K searches a year

02 · Price

A sale here is worth £12.21.

Listings sell for £12.21 on average, from £3.45 to £27.24. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £12.21 that is £0 to £1K a year per listing.

Average price
£12.21under the $15 to $100 sweet spot
Price range
£3.45–£27.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #51 within Plant Protection & Pest Control. It carries 3,521 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
93%
Out of stock, average day
0.0%
Average rank
#51in Plant Protection & Pest Control
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,521per listing
Listings tracked
27

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Zero in Flea Killer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.

£0£976£2K£3K£4K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

101

Est. top-5 brand share

77%

Top 20: 100%

Est. top-5 click share

58%

Top 20: 93%

Open market

17%

  • Zero In24%
  • Pestshield18%
  • REPELEM16%
  • Quebec9%
  • Virbac9%
  • Ready Steady Gro6%
  • Open — no brand owns it (7 brands, 17%)

Demand

Zero in Flea Killer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 6.2×

Search terms

Top Zero in Flea Killer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • flea killer spray9K/yr
  • flea killer spray for the home4K/yr
  • zero in flea killer3K/yr

Reviews and returns

What reviews say buyers love and hate about Zero in Flea Killer

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Advertised Vs Actual Product”
21%of negative reviews mention “Functionality-Overall”
0.5%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Zero in Flea Killer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data