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Yogurt Pot Lids

Fail

Prices span $3.98–$5.74, mostly outside the sweet spot, so Yogurt Pot Lids is a Fail.

Flapen Score
41
41 / 100
Ranks 4,712 of 5,777 Home & Garden niches · −10 vs the category median of 51
Market size
£20K/yr39K searches / yr
90-day growth
+8.0%search demand this quarter
Competition
76%top-5 click share · 9 brands · 14 sellers

Flapen Score

Yogurt Pot Lids against its category

The dotted line is the Home & Garden average. Past it, Yogurt Pot Lids is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yogurt Pot Lids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Yogurt Pot Lids 39K times last year and spent an estimated £20K. The top 5 brands take 91% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

10.2% of searches ended in a purchase last week.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+8.0%
Conversion, latest week
10.2%
Market size, estimated
£20Ka year
Peak month
January1.7× the quietest month
Top search term
yogurt pot lids14K searches a year

02 · Price

A sale here is worth £4.97.

Listings sell for £4.97 on average, from £3.98 to £5.74. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £4.97 that is £497 to £1K a year per listing.

Average price
£4.97under the $15 to $100 sweet spot
Price range
£3.98–£5.74
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£497–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #60 within Food Storage. It carries 1,210 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#60in Food Storage
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,210per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
18 months

Products

Top Yogurt Pot Lids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£2K£4K£6K£8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

14

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

6%

  • MOOPOPS44%
  • Yuecda19%
  • Wingcases18%
  • Nangua8%
  • Briking3%
  • YFelomatric3%
  • Open — no brand owns it (3 brands, 6%)

Demand

Yogurt Pot Lids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Yogurt Pot Lids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yogurt pot lids14K/yr
  • yoghurt pot lids10K/yr
  • moopops5K/yr
  • lids for yoghurt pots4K/yr
  • reusable yoghurt pot lids3K/yr
  • yoghurt pot lids silicone2K/yr
  • reusable lids for yoghurt pots1K/yr

Reviews and returns

What reviews say buyers love and hate about Yogurt Pot Lids

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall54%−0.08

Too large

Too small

Did not fit

Advertised Vs Actual Product13%−0.07

Doesn't do what it says

not the description

images are misleading

Leak-Proof5%

NOT leak proof

I haven't tried trusting if they are leak proof by tipping upside down

NOT leak proof as a loose fitting on a standard UK pint bottle

Ease Of Use4%−0.05

Very rigid - limited use

Value For Money2%−0.01

Expensive

Not worth the money

Love

Size-Overall37%−0.08

Ideal fitting lids

Good fit

Fit big pots brilliant

Quality-Overall19%+2.40

Good covers

Great product, puts perfect seal on yoghurt pots

Good quality

Ease Of Use10%−0.05

Easy to use

Easy to get on

These are handy

Ease Of Cleaning10%+1.13

Washable

easy to clean

They are easy to wash

Advertised Vs Actual Product4%−0.07

Does what it should

Does the job perfectly

Just the job

Return

0.6% Return rate 92% Fixable by listing

Size-Overall87%▇▇▇██▆

Too large

Too small

Did not fit

Compatibility-Overall2%█▁▁▆▆█
Adhesion/Stickiness1%▁▃▁▁▁█
Color1%▁█▁▆▁▁
Product Condition1%█▁▁▁▁█

FAQ

Common Yogurt Pot Lids questions

Answered from the same tracked data.