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yeti food flask

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 8Growth 13Conversion 36Competition 16Returns 85Price range 84Avg price 95Brand share 0Review moat 69Quality gap 43

Avg price

Incredible£25.65

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Price range

Great£8.64–£53.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good756.25

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Competition

Bad81%

top-5 click share — a locked-up shelf

Growth

Bad-24.3%

90-day search growth — must beat 0% to launch

Market size

Bad£32K

£32K/yr · 43K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, yeti food flask is a £32K/yr Amazon United Kingdom market (43K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 34/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

yeti food flask market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
£19K–£26K
units × avg price
Conversion rate
2.9%
Avg BSR
#76
Page quality
0%
Prime
100%
Sponsored
67%
Out of stock
9.6%
Avg brand age
50 months
Avg seller age
176 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • YETI94%
  • STANLEY6%

Demand

Weekly Amazon search volume, last 23 weeks — -24.3% search growth over the last 90 days.
800600Prime Day '26Feb '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top yeti food flask search terms

  • yeti food container10K/yr
  • yeti food flask15K/yr
  • yeti food jar9K/yr
  • yeti food5K/yr
  • yeti soup flask4K/yr
All search terms

Top yeti food flask products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£3K20%£6K30%£10K40%£13K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about yeti food flask

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall33%

“A good quality mug arrived safely just a nice size very pleased no problems”

Size-Overall11%

“Its a good size”

Value For Money10%

“Worth the money if you want to match your lunchbox”

Leak-Proof8%

“Does not leak”

Temperature Retention8%

“Keep hot coffee for a long”

Warmth6%

“Keeps lunch warm for hours”

Storage Capacity5%

“Really good storage”

Durability3%

“Durable and keeps things hot”

Heating3%

“Does the job my food is kept hot or cold as needed”

Ease Of Cleaning2%

“maybe best of all its extremely easy to clean one brush will clean it all”

What buyers complain about

Value For Money29%

“not cheap”

Size-Overall20%

“doesn't fit every cup holder”

Temperature Control9%

“This does NOT keep food warm”

Heating8%

“This does NOT keep food warm”

Leak-Proof6%

“definitely not leakproof”

Ease Of Use5%

“Hard to open when is closed”

Quality-Overall5%

“feels like a low quality afterthought”

Temperature Retention5%

“And according to other reviews it doesnt keep food warm for very long”

Top return reasons

Size-Overall65%
Material Quality7%
Quality-Overall3%
Functionality-Overall3%
Leak-Proof2%
Weight Heavy2%
Advertised Vs Actual Product2%
Warmth2%
Heating2%
Defective Material/Parts2%

Common questions

Is yeti food flask profitable to sell on Amazon United Kingdom?
The niche generates £32K/yr across 12 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -24.3%. Flapen's verdict: Skip it (34/100).
How competitive is the yeti food flask niche?
2 brands and 44 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in yeti food flask?
Top complaints mined from reviews: Value For Money, Size-Overall, Temperature Control. The return rate is 1.5%.
What does it cost to enter the yeti food flask niche?
Listings span £8.64–£53.25; the average listing price is £25.65 (sweet spot $15–$100). The average incumbent carries 756 reviews — the moat a new listing must climb.