Wrapping Paper Storage
MaybeReturns run at only 1.2% of orders. But demand is soft, at -39.3% this quarter, so Wrapping Paper Storage is a Maybe.
- Flapen Score
- 54 / 100Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 5154
- Market size
- £445K/yr545K searches / yr
- 90-day growth
- -39.3%search demand this quarter
- Competition
- 48%top-5 click share · 18 brands · 39 sellers
Flapen Score
Wrapping Paper Storage against its category
The dotted line is the Home & Garden average. Past it, Wrapping Paper Storage is stronger. Inside it, weaker.
Market
The Wrapping Paper Storage market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wrapping Paper Storage 545K times last year and spent an estimated £445K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
8.1% of searches ended in a purchase last week.
Shoppers searched for this 545K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -39.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £445K a year.
- Searches, last 12 months
- 545K
- Growth, 90 days vs prior 90
- -39.3%
- Conversion, latest week
- 8.1%
- Market size, estimated
- £445Ka year
- Peak month
- January10.6× the quietest month
- Top search term
- wrapping paper storage350K searches a year
02 · Price
A sale here is worth £10.05.
Listings sell for £10.05 on average, from £4.22 to £25.16. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At £10.05 that is £10K to £13K a year per listing.
- Average price
- £10.05under the $15 to $100 sweet spot
- Price range
- £4.22–£25.16
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £10K–£13K
- Returns
- 1.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 26.9% of listings are out of stock. The average listing ranks #402 within Storage & Organisation. It carries 1,106 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 86%
- Out of stock, average day
- 26.9%
- Average rank
- #402in Storage & Organisation
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,106per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Wrapping Paper Storage products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Ram Large Fabric Wrapping Paper Storage Gift Wrap Christmas Wrapping Rolls Storage Bag Grey (82 x 34 x 13 cm) For Paper Tags & Bows
- Price
- £5.46
- Rating
- 4.0/5
- Reviews
- 895
- Age
- 4y ago
Ram Christmas Cylinder Gift Wrap Storage Clear Bag Wrapping Paper Organiser Xmas Christmas Tidy Stores Baubles Tinsels Lights Bows Heavy Duty Material
- Price
- £4.45
- Rating
- 4.5/5
- Reviews
- 560
- Age
- 5y ago
Dokon Christmas Wrapping Paper Storage Bag Heavy Duty Oxford Fabric Gift Wrap Storage Bag with Durable Handle and Zipper Xmas Wrapping Paper Organiser for Papers Decoration (82x13x34cm) -Black
- Price
- £8.82
- Rating
- 4.4/5
- Reviews
- 1,580
- Age
- 6y ago
Gift Wrapping Paper Storage-1 PCS Oxford Storage Bag for Wrapping Paper Roll Wrapping Paper Storage Bag 79 * 13 * 13 CM Black
- Price
- £5.72
- Rating
- 4.5/5
- Reviews
- 255
- Age
- 2y ago
Ram Christmas Cylinder Gift Wrap Storage Clear Bag Wrapping Paper Organiser Xmas Christmas Tidy Stores Baubles Tinsels Lights Bows Heavy Duty Material
- Price
- £4.79
- Rating
- 4.3/5
- Reviews
- 1,165
- Age
- 6y ago
Trending
90-day click momentum
Zober Christmas Wrapping Paper Storage Bag with Interior Pockets - Fits 18-24 Rolls - Gift Wrap Organiser for Christmas Decorations Bows Tags & Ribbons - Durable Tear Proof Wrapping Paper Storage Box
- Price
- £11.62
- Rating
- 4.4/5
- Reviews
- 11,989
- Age
- 5y ago
Pelle & Sol Christmas Wrapping Paper Storage Bag - Fits 24 Rolls 600D Tear-Proof Organizer Space-Saving Design Ideal for Christmas and Holiday Wrapping Paper Storage and Organization - GREEN
- Price
- £12.42
- Rating
- 4.6/5
- Reviews
- 166
- Age
- 2y ago
Vinsani Christmas Xmas Decoration Gift Wrap Fabric Storage Bag Large Waterproof Accesories Décor Organiser (83 x 35 x 14 cm) for Wrapping Paper Rolls Tags & Bows - Red
- Price
- £5.81
- Rating
- 4.5/5
- Reviews
- 422
- Age
- 4y ago
Gift Wrapping Paper Storage-1 PCS Oxford Storage Bag for Wrapping Paper Roll Wrapping Paper Storage Bag 79 * 13 * 13 CM Black
- Price
- £5.72
- Rating
- 4.5/5
- Reviews
- 255
- Age
- 2y ago
Dokon Christmas Wrapping Paper Storage Bag Heavy Duty Oxford Fabric Gift Wrap Storage Bag with Durable Handle and Zipper Xmas Wrapping Paper Organiser for Papers Decoration (82x13x34cm) -Black
- Price
- £8.82
- Rating
- 4.4/5
- Reviews
- 1,580
- Age
- 6y ago
Newest
by launch date
ZOPPER Christmas Wrapping Paper Storage Bag Fits Rolls Up to 80 cm 3 Netted Pockets 2 Hook & Loop Straps Durable Zippers Green & Red
- Price
- £6.45
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 9mo ago
OUTTDID Gift Wrap Sleeve 1 Pieces Waterproof Heavy Duty 600D Oxford Fabric Christmas Wrapping Paper Storage Bag Organizer with Pockets (78x13cm) - Black
- Price
- £7.05
- Rating
- 4.2/5
- Reviews
- 193
- Age
- 12mo ago
OUTTDID Christmas Cylinder Wrapping Paper Storage Bag Waterproof Heavy Duty Rip Resistant 600D Oxford Fabric Wrapping Paper Roll Organiser for Christmas Easter Gift (105 x Ø28cm) - Black
- Price
- £9.92
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 12mo ago
Really Useful Box Plastic Storage 22 Litre Clear (Pack Of 2)
- Price
- £24.77
- Rating
- 4.8/5
- Reviews
- 4,102
- Age
- 1y ago
BRANTMAKER Wrapping Paper Storage 103cm × 35cm × 15cm -NOT SUIT RODS
- Price
- £15.99
- Rating
- 4.6/5
- Reviews
- 1,033
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
39
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
48%
Top 20: 93%
Open market
18%
- RAM ONLINE40%
- Dijia16%
- Dokon10%
- Really Useful Box8%
- Vinsani5%
- Pelle & Sol3%
- Open — no brand owns it (12 brands, 18%)
Demand
Wrapping Paper Storage search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 10.6×
Search terms
Top Wrapping Paper Storage search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wrapping paper storage350K/yr
- wrapping paper storage box30K/yr
- wrapping paper storage bag37K/yr
- gift wrap storage17K/yr
- wrapping paper box15K/yr
- wrapping paper bag19K/yr
- wrapping paper holder13K/yr
- wrapping paper box storage9K/yr
- wrapping paper bag storage7K/yr
- gift bag storage5K/yr
Reviews and returns
What reviews say buyers love and hate about Wrapping Paper Storage
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Cheap poor quality
Quite poor quality and flimsy, I was expecting more for the money
Disappointed with quality
flimsy
Very flimsy
Flimsy
Looks nothing like the picture
Not like picture
Not as described
Zip was flimsy
Rubbish zip
the zip has broken already
it breaks quickly
I doubt it will last long at all
Broke within a week
Love
Great storage
Great storage bag
Very good storage option
Really well made
Brilliant quality
Great storage, quality product
The box is very sturdy
Strong material
good and sturdy
Good size
Useful size for what I needed it for
They come in a wide variety of sizes to fit the needs of many people
Good value for money
good value
great price
Return
1.2% Return rate 49% Fixable by listing
the sizes listed on the item are incorrect
it was so much smaller than advertised
ludicrously long
Cheap poor quality
Quite poor quality and flimsy, I was expecting more for the money
Disappointed with quality
flimsy
Very flimsy
Flimsy
Zip was flimsy
Rubbish zip
the zip has broken already
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wrapping Paper Storage questions
Answered from the same tracked data.