Worktop Protector

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months

164K

Growth, 90 days vs prior 90

-25.5%

Conversion, latest week

2.3%

Market size, estimated

£53Ka year

Peak month

January1.4× the quietest month

Top search term

worktop protector66K searches a year

Listings sell for £13.97 on average, from £6.66 to £54.26. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £13.97 that is £0 to £1K a year per listing.

Average price

£13.97under the $15 to $100 sweet spot

Price range

£6.66–£54.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #73 within Chopping Boards. It carries 1,566 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

89%

Out of stock, average day

1.6%

Average rank

#73in Chopping Boards

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,566per listing

Listings tracked

35

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

29 months