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Wooden Crate

Maybe

Returns run at only 0.9% of orders. But buyers convert on only 0.9% of searches, so Wooden Crate is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Market size
£62K/yr323K searches / yr
90-day growth
+0.4%search demand this quarter
Competition
34%top-5 click share · 29 brands · 37 sellers

Flapen Score

Wooden Crate against its category

The dotted line is the Home & Garden average. Past it, Wooden Crate is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooden Crate market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wooden Crate 323K times last year and spent an estimated £62K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 323K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.

Searches, last 12 months
323K
Growth, 90 days vs prior 90
+0.4%
Conversion, latest week
0.9%
Market size, estimated
£62Ka year
Peak month
November1.7× the quietest month
Top search term
wooden crate128K searches a year

02 · Price

A sale here is worth £21.08.

Listings sell for £21.08 on average, from £4.18 to £110.03. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £21.08 that is £0 to £2K a year per listing.

Average price
£21.08inside the $15 to $100 sweet spot
Price range
£4.18–£110.03
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #698 within Storage & Organisation. It carries 226 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
45%
Out of stock, average day
6.9%
Average rank
#698in Storage & Organisation
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
226per listing
Listings tracked
49

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Wooden Crate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 34% of clicks. An open shelf where new products get seen.

£0£2K£4K£6K£7K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

37

Top-5 brand share

63%

Top 20: 94%

Top-5 click share

34%

Top 20: 76%

Open market

32%

  • Wickerfield24%
  • Generic16%
  • YOUEON10%
  • PYXIDAS7%
  • ZENFUN5%
  • Wooden World5%

Demand

Wooden Crate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KHoliday '24Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Wooden Crate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden crate128K/yr
  • wooden crates63K/yr
  • wooden crates display boxes19K/yr
  • wooden crate box30K/yr
  • small wooden crate13K/yr
  • apple crates10K/yr
  • wooden storage crate8K/yr
  • wood crate10K/yr
  • wooden crates storage boxes6K/yr
  • large wooden crate8K/yr

Reviews and returns

What reviews say buyers love and hate about Wooden Crate

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength21%−0.11

Flimsy made and not fit for purpose

Item very flimsy and not sturdy

not strong

Size-Overall11%+0.81

its honestly abit bigger than what i was expecting/how the other reviews were making it out to be tiny

Bit smaller than I expected

large could be bit larger

Value For Money7%+0.60

I think they are a little expensive

These boxes are slightly more expensive than most

Look more expensive than they are

Adhesion/Stickiness6%−0.06

they do need to be made to last longer with a stronger adhesive

Bit of glue

Quality-Overall5%+1.80

not very well made

diabolically poor build quality

feels a little cheap

Love

Quality-Overall22%+1.80

Good quality crates

Lovely box for my dogs toys good quality

Excellent product

Value For Money13%+0.60

Good value for the price

worth the money

Great value

Strength9%−0.11

These are pretty good and sturdy boxes

they are very stable that way too

Its very sturdy

Wood Quality8%

Wood was good quality

The wood has a nice rustic finish

Great wooden storage boxes

Design-Overall7%+0.42

plus they look really lovely

which makes them practical as well as decorative

Versatile, Functional, Attractive,

Return

0.9% Return rate 70% Fixable by listing

Size-Overall55%▅▇▆▆██

its honestly abit bigger than what i was expecting/how the other reviews were making it out to be tiny

Bit smaller than I expected

large could be bit larger

Strength6%▄█▇▆▁▄

Flimsy made and not fit for purpose

Item very flimsy and not sturdy

not strong

Quality-Overall6%▄▅█▅▄▃

not very well made

diabolically poor build quality

feels a little cheap

Defective Material/Parts5%▅▂█▃█▃
Color5%█▁▅▂▁▃

FAQ

Common Wooden Crate questions

Answered from the same tracked data.