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Wonderweb

Fail

Prices span $1.71–$4.63, mostly outside the sweet spot, so Wonderweb is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£63K/yr83K searches / yr
90-day growth
+0.7%search demand this quarter
Competition
88%top-5 click share · 7 brands · 70 sellers

Flapen Score

Wonderweb against its category

The dotted line is the Home & Garden average. Past it, Wonderweb is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wonderweb market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wonderweb 83K times last year and spent an estimated £63K. The top 5 brands take 94% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 24.3% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 24.3% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
+0.7%
Conversion, latest week
24.3%
Market size, estimated
£63Ka year
Peak month
September1.6× the quietest month
Top search term
wonderweb65K searches a year

02 · Price

A sale here is worth £3.09.

Listings sell for £3.09 on average, from £1.71 to £4.63. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At £3.09 that is £5K to £6K a year per listing.

Average price
£3.09under the $15 to $100 sweet spot
Price range
£1.71–£4.63
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
£5K–£6K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Sewing. It carries 9,088 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#30in Sewing
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
9,088per listing
Listings tracked
8

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
19 months

Products

Top Wonderweb products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.

£0£6K£13K£19K£25K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

70

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

88%

Top 20: 100%

Open market

3%

  • Vlieseline39%
  • KORBOND29%
  • Klangfeiler14%
  • JKG5%
  • Caraselle5%
  • Lizzy4%
  • Open — no brand owns it (1 brand, 3%)

Demand

Wonderweb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Wonderweb search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wonderweb65K/yr
  • wundaweb17K/yr
  • wundaweb extra strong hem tape987/yr
  • wonderweb tape for trousers31/yr

Reviews and returns

What reviews say buyers love and hate about Wonderweb

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Ease Of Use”
34%of negative reviews mention “Adhesion/Stickiness”
0.3%of orders come back
“Did not stick”
A buyer, on “Adhesion/Stickiness”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Wonderweb questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data