Winix Air Purifier
FailThe top 5 products take 100% of clicks, so Winix Air Purifier is a Fail.
- Flapen Score
- 28 / 100Ranks 5,617 of 5,777 Home & Garden niches · −23 vs the category median of 5128
- Market size
- £59K/yr70K searches / yr
- 90-day growth
- -17.9%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 14 sellers
Flapen Score
Winix Air Purifier against its category
The dotted line is the Home & Garden average. Past it, Winix Air Purifier is stronger. Inside it, weaker.
Market
The Winix Air Purifier market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Winix Air Purifier 70K times last year and spent an estimated £59K. All 4 brands take every click. Flapen scores it 28 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.
- Searches, last 12 months
- 70K
- Growth, 90 days vs prior 90
- -17.9%
- Conversion, latest week
- 1.3%
- Market size, estimated
- £59Ka year
- Top search term
- winix air purifier39K searches a year
02 · Price
A sale here is worth £66.88.
Listings sell for £66.88 on average, from £30.90 to £83.41. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At £66.88 that is £7K to £17K a year per listing.
- Average price
- £66.88inside the $15 to $100 sweet spot
- Price range
- £30.90–£83.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £7K–£17K
- Returns
- 2.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #51 within Heating, Cooling & Air Quality. It carries 5,028 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 80%
- Out of stock, average day
- 12.8%
- Average rank
- #51in Heating, Cooling & Air Quality
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,028per listing
- Listings tracked
- 5
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Winix Air Purifier products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
WINIX Compact Air Purifier for Bedroom Home CADR 250 m/h 50m HEPA & Carbon Filter removes Allergies Pollen Dust Smoke Air Cleaner with Air Quality Sensor Sleep Mode
- Price
- £76.55
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 5y ago

Levoit Smart HEPA Air Purifier for Bedroom Home 64m Coverage Core 200S
- Price
- £68.63
- Rating
- 4.6/5
- Reviews
- 23,115
- Age
- 1y ago

COWAY Air Purifier for Bedroom Home HEPA Filter Sleep Mode AIRMEGA 100
- Price
- £83.41
- Rating
- 4.4/5
- Reviews
- 452
- Age
- 2y ago

Levoit HEPA Air Purifier for Bedroom Home CADR 187m/h 80m
- Price
- £74.90
- Rating
- 4.6/5
- Reviews
- 139
- Age
- 7mo ago

MORENTO Air Purifier Bedroom Office Smoke Pet Dander Odor MR2566 1 Pack
- Price
- £30.90
- Rating
- 4.3/5
- Reviews
- 1,358
- Age
- 1y ago
Trending
estimated 90-day click momentum
Levoit HEPA Air Purifier for Bedroom Home CADR 187m/h 80m
- Price
- £74.90
- Rating
- 4.6/5
- Reviews
- 139
- Age
- 7mo ago

Levoit Smart HEPA Air Purifier for Bedroom Home 64m Coverage Core 200S
- Price
- £68.63
- Rating
- 4.6/5
- Reviews
- 23,115
- Age
- 1y ago

MORENTO Air Purifier Bedroom Office Smoke Pet Dander Odor MR2566 1 Pack
- Price
- £30.90
- Rating
- 4.3/5
- Reviews
- 1,358
- Age
- 1y ago

COWAY Air Purifier for Bedroom Home HEPA Filter Sleep Mode AIRMEGA 100
- Price
- £83.41
- Rating
- 4.4/5
- Reviews
- 452
- Age
- 2y ago

WINIX Compact Air Purifier for Bedroom Home CADR 250 m/h 50m HEPA & Carbon Filter removes Allergies Pollen Dust Smoke Air Cleaner with Air Quality Sensor Sleep Mode
- Price
- £76.55
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 5y ago
Newest
by launch date
Levoit HEPA Air Purifier for Bedroom Home CADR 187m/h 80m
- Price
- £74.90
- Rating
- 4.6/5
- Reviews
- 139
- Age
- 7mo ago

Levoit Smart HEPA Air Purifier for Bedroom Home 64m Coverage Core 200S
- Price
- £68.63
- Rating
- 4.6/5
- Reviews
- 23,115
- Age
- 1y ago

MORENTO Air Purifier Bedroom Office Smoke Pet Dander Odor MR2566 1 Pack
- Price
- £30.90
- Rating
- 4.3/5
- Reviews
- 1,358
- Age
- 1y ago

COWAY Air Purifier for Bedroom Home HEPA Filter Sleep Mode AIRMEGA 100
- Price
- £83.41
- Rating
- 4.4/5
- Reviews
- 452
- Age
- 2y ago

WINIX Compact Air Purifier for Bedroom Home CADR 250 m/h 50m HEPA & Carbon Filter removes Allergies Pollen Dust Smoke Air Cleaner with Air Quality Sensor Sleep Mode
- Price
- £76.55
- Rating
- 4.4/5
- Reviews
- 77
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
14
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Winix58%
- Levoit29%
- Coway9%
- MORENTO4%
Search terms
Top Winix Air Purifier search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- winix air purifier39K/yr
- winix21K/yr
- winix zero pro5K/yr
- winix 55104K/yr
Reviews and returns
What reviews say buyers love and hate about Winix Air Purifier
We read the reviews and the return reasons for every product selling here.
“not filtering efficiently”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Winix Air Purifier questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









