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Wine Glass Gifts for Women

Fail

Shoppers spend only $17K a year here, so Wine Glass Gifts for Women is a Fail.

Flapen Score
49
49 / 100
Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 51
Market size
£17K/yr65K searches / yr
90-day growth
-2.7%search demand this quarter
Competition
32%top-5 click share · 24 brands · 46 sellers

Flapen Score

Wine Glass Gifts for Women against its category

The dotted line is the Home & Garden average. Past it, Wine Glass Gifts for Women is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wine Glass Gifts for Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wine Glass Gifts for Women 65K times last year and spent an estimated £17K. The top 5 brands take 62% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
-2.7%
Conversion, latest week
2.1%
Market size, estimated
£17Ka year
Peak month
December8.0× the quietest month
Top search term
wine glass gift22K searches a year

02 · Price

A sale here is worth £12.49.

Listings sell for £12.49 on average, from £6.63 to £25.37. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £12.49 that is £0 to £1K a year per listing.

Average price
£12.49under the $15 to $100 sweet spot
Price range
£6.63–£25.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 11.4% of listings are out of stock. The average listing ranks #223 within Glassware. It carries 474 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
93%
Out of stock, average day
11.4%
Average rank
#223in Glassware
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
474per listing
Listings tracked
43

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Wine Glass Gifts for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£521£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

46

Top-5 brand share

62%

Top 20: 97%

Top-5 click share

32%

Top 20: 72%

Open market

33%

  • CROWNLY CRYSTAL19%
  • XUDREZ16%
  • DIAMANTE11%
  • L & P Home & Gifts8%
  • NymphFable8%
  • Huski4%

Demand

Wine Glass Gifts for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 8.0×

Search terms

Top Wine Glass Gifts for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wine glass gift22K/yr
  • fancy wine glass8K/yr
  • single wine glass8K/yr
  • funky wine glasses7K/yr
  • unique wine glasses8K/yr
  • unusual wine glasses8K/yr
  • wine glass gifts for women3K/yr

Reviews and returns

What reviews say buyers love and hate about Wine Glass Gifts for Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%+0.52

Cheap

Awful Quality

Iv has so many complaints on it

Thickness14%−0.09

The glass is quite thick so not fine

Why so thick

the glass is pretty thin

Value For Money11%+0.43

A little expensive

Overpriced

Expensive

Color7%−0.04

I'm not a fan of pink so wish the colourway was more neutral

colours fade quickly

The gold colour has started to chip off

Size-Overall5%

Beautiful glasses, larger than expected

Impractically tiny

The glass was smaller than expected

Love

Gifting Purpose38%+2.71

Beautiful Gift

Beautiful gift

Birthday gift

Quality-Overall19%+0.52

Excellent product

Beautiful quality glasses

It is top notch quality

Advertised Vs Actual Product7%+0.08

Exactly what I wanted

Exactly as advertised

As described

Temperature Retention7%+0.67

Keeps your wine chilled and looks great

stays cold

Keeps drinks cold & safe

Value For Money6%+0.43

Good value

Worth the money

Good value for money

Return

0.7% Return rate 54% Fixable by listing

Size-Overall31%▅█▄▅▄▃

Beautiful glasses, larger than expected

Impractically tiny

The glass was smaller than expected

Gifting Purpose13%▁▁█▆▄▆
Quality-Overall13%▁▁▅█▇▃

Cheap

Awful Quality

Iv has so many complaints on it

Color8%▁▁▁▁▁█

I'm not a fan of pink so wish the colourway was more neutral

colours fade quickly

The gold colour has started to chip off

Advertised Vs Actual Product6%▁█▄▁▃▄

FAQ

Common Wine Glass Gifts for Women questions

Answered from the same tracked data.