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Wild One Birthday Decorations

Maybe

An estimated 1.3% of orders come back. But shoppers spend an estimated $35K a year here, so Wild One Birthday Decorations is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£35K/yr85K searches / yr
90-day growth
+12.5%search demand this quarter
Competition
46%top-5 click share · 26 brands · 32 sellers

Flapen Score

Wild One Birthday Decorations against its category

The dotted line is the Home & Garden average. Past it, Wild One Birthday Decorations is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wild One Birthday Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wild One Birthday Decorations 85K times last year and spent an estimated £35K. The top 5 brands take 52% of clicks. Demand peaks in Jan. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
+12.5%
Conversion, latest week
3.8%
Market size, estimated
£35Ka year
Peak month
January2.3× the quietest month
Top search term
wild one birthday decorations56K searches a year

02 · Price

A sale here is worth £10.63.

Listings sell for £10.63 on average, from £2.51 to £18.90. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £10.63 that is £0 to £1K a year per listing.

Average price
£10.63under the $15 to $100 sweet spot
Price range
£2.51–£18.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #681 within Party Supplies. It carries 214 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
12.0%
Average rank
#681in Party Supplies
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
214per listing
Listings tracked
30

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
21 months

Products

Top Wild One Birthday Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

32

Est. top-5 brand share

52%

Top 20: 94%

Est. top-5 click share

46%

Top 20: 90%

Open market

48%

  • Fantspati16%
  • vamei11%
  • Zukmuk7%
  • Heboland6%
  • SEWIRUY6%
  • LPPIIUSSU6%

Demand

Wild One Birthday Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.3×

Search terms

Top Wild One Birthday Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wild one birthday decorations56K/yr
  • wild one19K/yr
  • wild one banner4K/yr
  • wild one birthday4K/yr
  • wild one party decorations2K/yr

Reviews and returns

What reviews say buyers love and hate about Wild One Birthday Decorations

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Strength”
1.3%of orders come back
“Too flimsy/thin, arrived broken”
A buyer, on “Strength”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Wild One Birthday Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data