Is wicker tree skirt profitable to sell on Amazon United Kingdom?

The niche generates £27K/yr across 7 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Skip it (30/100).

How competitive is the wicker tree skirt niche?

6 brands and 8 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 91% of demand.

When does demand for wicker tree skirt peak?

Demand peaks in Nov–Dec; the busiest month runs 746.2× the quietest.

What does it cost to enter the wicker tree skirt niche?

Listings span £12.94–£17.81; the average listing price is £15.72 (sweet spot $15–$100). The average incumbent carries 516 reviews — the moat a new listing must climb.

wicker tree skirt

Skip it

A small market ($27K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great£15.72

avg listing price — sweet spot $15–$100

Review moat

Good516.43

avg incumbent reviews — the moat a new listing must climb

Price range

Good£12.94–£17.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-28.5%

90-day search growth — must beat 0% to launch

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad£27K

£27K/yr · 264K searches

Competition

Bad91%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, wicker tree skirt is a £27K/yr Amazon United Kingdom market (264K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 30/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

wicker tree skirt market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: £79K–£94K; units × avg price
Conversion rate: 0.7%
Avg BSR: #36
Page quality: 0%
Prime: 71%
Sponsored: 29%
Out of stock: 36.1%
Avg brand age: 34 months
Avg seller age: 208 days

Competition & brand share

The top 5 products capture 91% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 rising

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

URBNLIVING32%
DECO EXPRESS20%
green leaves15%
Deck The Season15%
Lanpn9%
WY89%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -28.5% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 746.2×

Open Trend

Top wicker tree skirt search terms

christmas tree skirt wicker53K/yr +4.3%0.4% conv.
christmas tree collar55K/yr +6.2%0.0% conv.
christmas tree basket40K/yr +3.0%0.0% conv.
wicker tree skirt57K/yr -39.7%0.0% conv.
tree basket11K/yr -45.8%0.0% conv.
wicker christmas tree skirt28K/yr -35.2%0.0% conv.
wicker tree skirt for 7ft tree10K/yr -91.0%0.0% conv.
christmas tree basket skirt10K/yr -100.0%0.0% conv.

All search terms

Top wicker tree skirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Large Christmas Tree Wicker Skirts Natural Bamboo (Natural Bamboo)

URBNLIVING£14.974.3★1,343 rev

Natural Wicker Christmas Tree Skirt Xmas Stand Cover Xmas Decoration Basket (S)

green leaves£12.944.6★1,075 rev

Christmas Tree Skirt - Wicker Style Collapsible Tree Stand Cover for Christmas Trees Under 7ft Tree Trunk Basket Guard 57 x 40 x 26 cm

Deck The Season£16.234.6★33 rev

DECO EXPRESS Christmas Tree Skirt Woven Tree Base Cover Natural Collar for Christmas Decorations Festive Decor for Xmas Party 51cm x 25cm (Beige Top 51cm/Base 66cm)

DECO EXPRESS£17.524.6★505 rev

DECO EXPRESS Christmas Tree Skirt Woven Tree Base Cover Natural Collar for Christmas Decorations Festive Decor for Xmas Party 40cm x 27cm (Light Brown Willow Top 40cm/Base 56.5cm)

DECO EXPRESS£17.814.6★505 rev

Newest

by launch date

Christmas Tree Skirt - Wicker Style Collapsible Tree Stand Cover for Christmas Trees Under 7ft Tree Trunk Basket Guard 57 x 40 x 26 cm

Deck The Season£16.2333 rev

8mo ago

Wicker Christmas Tree Skirt - Large 60cm Foldable Woven Tree Collar Basket Base Natural Willow Stand Cover for Home & Office Decoration Fits 6ft and Below Trees

WY8£16.8317 rev

10mo ago

Lanpn 61cm Christmas Tree Collar Plush Tree Collar Tree Stand Cover Xmas Tree Ring Stand Tree Basket Skirt for Small Artificial Trees Winter Home Party Holiday Indoor Christmas Decor (White 24 inch)

Lanpn£13.72137 rev

11mo ago

DECO EXPRESS Christmas Tree Skirt Woven Tree Base Cover Natural Collar for Christmas Decorations Festive Decor for Xmas Party 51cm x 25cm (Beige Top 51cm/Base 66cm)

DECO EXPRESS£17.52505 rev

1y ago

DECO EXPRESS Christmas Tree Skirt Woven Tree Base Cover Natural Collar for Christmas Decorations Festive Decor for Xmas Party 40cm x 27cm (Light Brown Willow Top 40cm/Base 56.5cm)

DECO EXPRESS£17.81505 rev

2y ago

What buyers say about wicker tree skirt

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall100%

“Brilliant product”

Top return reasons

Size-Overall100%

Color11%

Common questions

Is wicker tree skirt profitable to sell on Amazon United Kingdom?: The niche generates £27K/yr across 7 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -28.5%. Flapen's verdict: Skip it (30/100).
How competitive is the wicker tree skirt niche?: 6 brands and 8 sellers compete. The top 5 products take 91% of clicks and top 5 brands hold 91% of demand.
When does demand for wicker tree skirt peak?: Demand peaks in Nov–Dec; the busiest month runs 746.2× the quietest.
What does it cost to enter the wicker tree skirt niche?: Listings span £12.94–£17.81; the average listing price is £15.72 (sweet spot $15–$100). The average incumbent carries 516 reviews — the moat a new listing must climb.