wicked party decorations
Worth a lookShows a thin review moat (24 avg reviews), but soft demand (-62.1% this quarter) keeps it on the watch list.
Review moat
Incredible24.16avg incumbent reviews — the moat a new listing must climb
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Market size
Bad£92K£92K/yr · 172K searches
Avg price
Bad£7.74avg listing price — sweet spot $15–$100
Growth
Bad-62.1%90-day search growth — must beat 0% to launch
Price range
Bad£3.09–£14.41cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, wicked party decorations is a £92K/yr Amazon United Kingdom market (172K searches/yr). The top 5 brands hold 47% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Worth a look — 55/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
wicked party decorations market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £46K–£62K
- units × avg price
- Conversion rate
- 6.9%
- Avg BSR
- #1,160
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 78%
- Out of stock
- 13.7%
- Avg brand age
- 15 months
- Avg seller age
- 200 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
30 rising
Sellers
55
Top-5 brand share
47%
Top 20: 93%
Top-5 click share
34%
Top 20: 76%
Open market
47%
- Heartsking11%
- DABAOOU10%
- DOA10%
- Anprola9%
- Procos8%
- ZAYIO6%
Demand & seasonality
Weekly Amazon search volume, last 68 weeks — -62.1% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 5.2×
Top wicked party decorations search terms
- wicked party decorations56K/yr
- wicked birthday decorations37K/yr
- wicked balloons25K/yr
- wicked party16K/yr
- wicked decorations13K/yr
- wicked birthday8K/yr
- wicked themed party decorations5K/yr
- wicked birthday banner6K/yr
- wicked party plates5K/yr
Top wicked party decorations products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Green and Pink Party Decorations Glitter Streamers Backdrop Birthday Decorations With 1 Party Banner Tinsel Foil Fringe Curtains for Disco Birthday Decor (3.28 X 8.2 Ft)
DOA£6.734.6★16 rev
DABAOOU Green and Pink Party Decoration Balloons Cupcake Topper Banner and Cake Topper Set for Witch Princess Themed Movie Party Disco Cosplay Birthday Table Decor Supplies
DABAOOU£9.924.8★29 rev
Green and Pink Birthday Decoration Set with Balloons Banner Cake Topper Cupcake Toppers Disco Cosplay Birthday Decorations for Girls Party Supplies
ZAYIO£8.014.3★11 rev
Witch Princess Birthday Party Tableware Supplies Set Includes Dinner Dessert Plates Napkins Cupcake Toppers Banner and Tablecloth for Pink and Green Birthday Party Decorations
Anprola£13.074.8★5 rev
Procos Flag Banner Wicked FSC Mix Hanging Decoration Garland Birthday Theme Party
Procos£4.404.6★3 rev
Newest
by launch date
Adeyoo Pink and Green Balloons Arch Kit - Witch Balloon Arch Kit Multi-Size Pink and Green Balloons with Foil Fringe Curtains Witch Hat Crown Explosion Star Broom Balloon for Birthday Party Decor
Adeyoo£8.30100 rev
33PCS Green and Pink Party Decoration Witch Themed Party Supplies for Kids Boys Girls Birthday Party Kids Birthday Decorations Set with Banner Balloons Cupcake Topper Cake Toppers
viallolipa£5.431 rev
Pink & Green Party Decorations Witch Themed Photo Booth Props for Movie Fans Boys and Girls Birthday Party Kids B-irthday Decorations Pack with HAPPY BIRTHDAY Banner and Streams
Pianocean£5.430 rev
19Pcs Cute Witch Birthday Decorations 1Pcs Happy Birthday Banner and 18Pcs Balloons Pink&Green Party Latex Balloons For Kids Girls Party Decoration Supplies
Heartsking£5.784 rev
81Pcs Witch Birthday Decorations Pink & Green Party Decorations Kids Party Tableware Set Movie Theme Birthday Party Plates Cups and Napkins Tablecloth 20 Guests
Heartsking£13.452 rev
Trending
90-day click momentum
81Pcs Birthday Decorations Pink & Green Party Decorations Kids Party Tableware Set Movie Theme Birthday Party Plates Cups and Napkins Tablecloth 20 Guests
Heartsking£12.884.5★
Adeyoo Pink and Green Balloons Arch Kit - Witch Balloon Arch Kit Multi-Size Pink and Green Balloons with Foil Fringe Curtains Witch Hat Crown Explosion Star Broom Balloon for Birthday Party Decor
Adeyoo£8.304.3★
33PCS Green and Pink Party Decoration Witch Themed Party Supplies for Kids Boys Girls Birthday Party Kids Birthday Decorations Set with Banner Balloons Cupcake Topper Cake Toppers
viallolipa£5.435.0★
81Pcs Witch Birthday Decorations Pink & Green Party Decorations Kids Party Tableware Set Movie Theme Birthday Party Plates Cups and Napkins Tablecloth 20 Guests
Heartsking£13.454.5★
Green Pink Birthday Balloons 60 Pcs Avocado Green Pastel Pink Black Balloons with 12 Inch Confetti Balloon Princess Party Decorations for Witch Princess Themed Disco Cosplay Birthday Baby Shower
DOOFE£4.934.4★
What buyers say about wicked party decorations
What buyers praise and complain about, mined from review topics.What buyers love
“Good Quality”
“This is really good value for money”
“The designs are really fun”
“Good quality, strong bright colours”
“The scrunchies are a decent size and stretch well”
“Everything present”
“Great Party Selection”
“weight which was great”
“Easy to put up”
“easy to inflate”
What buyers complain about
“shame about the quality of the larger balloons”
“Tinsel fell apart after unravelling it”
“The long balloons wouldnt not inflate”
“in reality they are tiny”
“not Birthday”
“This is expensive for what it is”
“The pink colours dont really match”
“A bit of a pain to put together”
“the clear 'Bobo' do not come with instructions”
“Not as shown in the photo”
Top return reasons
Common questions
- Is wicked party decorations profitable to sell on Amazon United Kingdom?
- The niche generates £92K/yr across 45 tracked products. 1 of 26 products launched in the last 360 days are still selling. 90-day search growth is -62.1%. Flapen's verdict: Worth a look (55/100).
- How competitive is the wicked party decorations niche?
- 30 brands and 55 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 47% of demand.
- What do buyers complain about in wicked party decorations?
- Top complaints mined from reviews: Quality-Overall, Durability, Inflation/Deflation. The return rate is 1.0%.
- When does demand for wicked party decorations peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 5.2× the quietest.
- What does it cost to enter the wicked party decorations niche?
- Listings span £3.09–£14.41; the average listing price is £7.74 (sweet spot $15–$100). The average incumbent carries 24 reviews — the moat a new listing must climb.