White Towels

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £95K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

+11.2%

Conversion, latest week

6.2%

Market size, estimated

£95Ka year

Peak month

July1.5× the quietest month

Top search term

white towels36K searches a year

Listings sell for £16.11 on average, from £3.26 to £45.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £16.11 that is £2K to £4K a year per listing.

Average price

£16.11inside the $15 to $100 sweet spot

Price range

£3.26–£45.72

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #14 within Bathroom. It carries 10,210 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

71%

Out of stock, average day

1.0%

Average rank

#14in Bathroom

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

10,210per listing

Listings tracked

35

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months